3 Content Marketing jobs in Indonesia
Marketing Communications Manager
Balikpapan, East Kalimantan
Marriott
Posted 4 days ago
Job Viewed
Job Description
**Additional Information**
**Job Number** 25096900
**Job Category** Sales & Marketing
**Location** Four Points by Sheraton Balikpapan, Jalan Pelita No 19, Balikpapan, East Kalimantan, Indonesia,VIEW ON MAP ( Full Time
**Located Remotely?** N
**Position Type** Management
**ORGANIZATION DESCRIPTION**
Where timeless classics are woven with modern details. Where business meets pleasure. Where even when travelers are global, they can experience the local. As a member of the team, you will become part of our united Four Points by Sheraton community where everyone is welcome, we support each other, and every hotel matters. We provide exactly what guests need in an uncomplicated way. If you are seeking opportunities to put guests at ease in a friendly, genuine and approachable environment, join our team. In joining Four Points, you join a portfolio of brands with Marriott International. Be where you can do your best work,? begin your purpose, belong to an amazing global? team, and become the best version of you.
**HOTEL DESCRIPTION**
Balikpapan is a seaport city on the east coast of Borneo island, in the Indonesian province of East Kalimantan. The Four Points by Sheraton Balikpapan offers good proximity to corporate and transit demand, being located very close to the airport (less than 5 minutes drive) and 9 KM to the city center (15 minutes drive).
Four Points by Sheraton Balikpapan has 139 rooms and is part of a mixed-use development. The hotel offers an All-Day Dining restaurant and lobby lounge, as well as 7 meetings rooms with total event space of 5,102 sq ft.
**JOB SUMMARY**
Responsible for completing marketing plan for property. Manages all e-commerce opportunities. Develops a good working relationship with tourism bureaus and community leaders.
**CANDIDATE PROFILE**
**Education and Experience**
- High school diploma or GED; 2 years experience in the sales and marketing or related professional area.
OR
- 2-year degree from an accredited university in Marketing, Business Administration, Hotel and Restaurant Management, or related major; no work experience required.
**CORE WORK ACTIVITIES**
**Conducting Daily Marketing Activities that Achieve Department Goals**
- Assists in region-wide coordination of rooms, food and beverage, spa, and golf promotions.
- Develops leisure marketing plan that addresses the distribution of rate offers, packages and programs designed to build occupancy.
- Maintains, updates, and manages all web sites.
- Coordinates offers and information for all publications and inserts with regard to brand loyalty reward mailings.
- Develops brochure and property collateral materials.
- Participates in all property imaging work (e.g., signage).
- Uses and interprets all reporting necessary for sound marketing recommendations, including but not limited to DMA source market reports, past guest lists (utilizing leisure rate codes) and tracking.
- Reviews and provides analysis on all website and email campaign tracking, for both individual property sites as well as corporate email campaign results and Marriott.com property reports.
- Ensures consistent marketing message is communicated in all advertising and collateral efforts.
- Manages marketing budget throughout year.
- Provides regular tracking/ROI and analysis of promotions and website/email campaigns, using industry averages for ROI calculation, and uses this knowledge in future planning.
- Tracks return on investment (ROI) of all marketing initiatives, including online, direct mail and print advertising.
- Keeps track of actual versus planned marketing budgets and provides input and recommendations as needed regarding reallocation of funding.
- Ensures consistency in individual property's voice on all guest touchpoints and marketing communications, not only following corporate graphic standards, but also on behalf of the individual property.
**Using Knowledge of Market Trends and Target Customer Information to Maximize Revenue**
- Evaluates new marketing opportunities for the property.
- Ensures property is represented on all quality internet sites that have the potential of providing business.
- Works closely with respective Convention Bureaus and Chambers of Tourism.
- Uses and interprets all reporting necessary for sound marketing recommendations, including but not limited to DMA source market reports, past guest lists (utilizing leisure rate codes) and tracking.
- Reviews and provides analysis on all website and email campaign tracking, for both individual property sites as well as corporate email campaign results and Marriott.com property reports.
- Develops strategic marketing plan for property, includes group, leisure and local efforts.
- Plans and supervises all photo shoots, developing shot list while keeping goals of property and brand image in mind.
**Building Successful Relationships that Generate Sales & Marketing Opportunities**
- Identifies and communicates with distribution channels that can sell distress inventory to drive property occupancy.
- Provides all sales channels with creative and unique tools to assist in the sales and marketing of the property.
- Acts as liaison between corporate and individual properties in rolling out programs and making sure that properties are taking advantage of all opportunities provided through corporate.
- Works with media buyer to plan and execute advertising.
- Assists property in developing promotions for various campaigns, keeping in mind strategy and goals of promotion as well as Look No Further prerequisites.
- Assists property with materials, tracking/analysis and presentations to owners.
- Acts on behalf of property with all vendors, exacting a balance between quality work and price, requesting estimates and approving all materials as needed.
**Additional Marketing Responsibilities**
- Keeps detailed files and records on all matters relative to property's marketing materials (photo usage rights, vendor contracts, etc.).
- Ensures that property is following all corporate marketing guidelines.
- Approves all invoicing through MarrCom office.
_At Marriott International, we are dedicated to being an equal opportunity employer, welcoming all and providing access to opportunity. We actively foster an environment where the unique backgrounds of our associates are valued and celebrated?Our greatest strength lies in the rich blend of culture, talent, and experiences of our associates. We are committed to non-discrimination on any protected basis, including disability, veteran status, or other basis protected by applicable law._
Where timeless classics are woven with modern details. Where business meets pleasure. Where even when travelers are global, they can experience the local. As a member of the team, you will become part of our united Four Points by Sheraton community where everyone is welcome, we support each other, and every hotel matters. We provide exactly what guests need in an uncomplicated way. If you are seeking opportunities to put guests at ease in a friendly, genuine and approachable environment, join our team. In joining Four Points, you join a portfolio of brands with Marriott International. **Be** where you can do your best work,? **begin** your purpose, **belong** to an amazing global? team, and **become** the best version of you.
**Job Number** 25096900
**Job Category** Sales & Marketing
**Location** Four Points by Sheraton Balikpapan, Jalan Pelita No 19, Balikpapan, East Kalimantan, Indonesia,VIEW ON MAP ( Full Time
**Located Remotely?** N
**Position Type** Management
**ORGANIZATION DESCRIPTION**
Where timeless classics are woven with modern details. Where business meets pleasure. Where even when travelers are global, they can experience the local. As a member of the team, you will become part of our united Four Points by Sheraton community where everyone is welcome, we support each other, and every hotel matters. We provide exactly what guests need in an uncomplicated way. If you are seeking opportunities to put guests at ease in a friendly, genuine and approachable environment, join our team. In joining Four Points, you join a portfolio of brands with Marriott International. Be where you can do your best work,? begin your purpose, belong to an amazing global? team, and become the best version of you.
**HOTEL DESCRIPTION**
Balikpapan is a seaport city on the east coast of Borneo island, in the Indonesian province of East Kalimantan. The Four Points by Sheraton Balikpapan offers good proximity to corporate and transit demand, being located very close to the airport (less than 5 minutes drive) and 9 KM to the city center (15 minutes drive).
Four Points by Sheraton Balikpapan has 139 rooms and is part of a mixed-use development. The hotel offers an All-Day Dining restaurant and lobby lounge, as well as 7 meetings rooms with total event space of 5,102 sq ft.
**JOB SUMMARY**
Responsible for completing marketing plan for property. Manages all e-commerce opportunities. Develops a good working relationship with tourism bureaus and community leaders.
**CANDIDATE PROFILE**
**Education and Experience**
- High school diploma or GED; 2 years experience in the sales and marketing or related professional area.
OR
- 2-year degree from an accredited university in Marketing, Business Administration, Hotel and Restaurant Management, or related major; no work experience required.
**CORE WORK ACTIVITIES**
**Conducting Daily Marketing Activities that Achieve Department Goals**
- Assists in region-wide coordination of rooms, food and beverage, spa, and golf promotions.
- Develops leisure marketing plan that addresses the distribution of rate offers, packages and programs designed to build occupancy.
- Maintains, updates, and manages all web sites.
- Coordinates offers and information for all publications and inserts with regard to brand loyalty reward mailings.
- Develops brochure and property collateral materials.
- Participates in all property imaging work (e.g., signage).
- Uses and interprets all reporting necessary for sound marketing recommendations, including but not limited to DMA source market reports, past guest lists (utilizing leisure rate codes) and tracking.
- Reviews and provides analysis on all website and email campaign tracking, for both individual property sites as well as corporate email campaign results and Marriott.com property reports.
- Ensures consistent marketing message is communicated in all advertising and collateral efforts.
- Manages marketing budget throughout year.
- Provides regular tracking/ROI and analysis of promotions and website/email campaigns, using industry averages for ROI calculation, and uses this knowledge in future planning.
- Tracks return on investment (ROI) of all marketing initiatives, including online, direct mail and print advertising.
- Keeps track of actual versus planned marketing budgets and provides input and recommendations as needed regarding reallocation of funding.
- Ensures consistency in individual property's voice on all guest touchpoints and marketing communications, not only following corporate graphic standards, but also on behalf of the individual property.
**Using Knowledge of Market Trends and Target Customer Information to Maximize Revenue**
- Evaluates new marketing opportunities for the property.
- Ensures property is represented on all quality internet sites that have the potential of providing business.
- Works closely with respective Convention Bureaus and Chambers of Tourism.
- Uses and interprets all reporting necessary for sound marketing recommendations, including but not limited to DMA source market reports, past guest lists (utilizing leisure rate codes) and tracking.
- Reviews and provides analysis on all website and email campaign tracking, for both individual property sites as well as corporate email campaign results and Marriott.com property reports.
- Develops strategic marketing plan for property, includes group, leisure and local efforts.
- Plans and supervises all photo shoots, developing shot list while keeping goals of property and brand image in mind.
**Building Successful Relationships that Generate Sales & Marketing Opportunities**
- Identifies and communicates with distribution channels that can sell distress inventory to drive property occupancy.
- Provides all sales channels with creative and unique tools to assist in the sales and marketing of the property.
- Acts as liaison between corporate and individual properties in rolling out programs and making sure that properties are taking advantage of all opportunities provided through corporate.
- Works with media buyer to plan and execute advertising.
- Assists property in developing promotions for various campaigns, keeping in mind strategy and goals of promotion as well as Look No Further prerequisites.
- Assists property with materials, tracking/analysis and presentations to owners.
- Acts on behalf of property with all vendors, exacting a balance between quality work and price, requesting estimates and approving all materials as needed.
**Additional Marketing Responsibilities**
- Keeps detailed files and records on all matters relative to property's marketing materials (photo usage rights, vendor contracts, etc.).
- Ensures that property is following all corporate marketing guidelines.
- Approves all invoicing through MarrCom office.
_At Marriott International, we are dedicated to being an equal opportunity employer, welcoming all and providing access to opportunity. We actively foster an environment where the unique backgrounds of our associates are valued and celebrated?Our greatest strength lies in the rich blend of culture, talent, and experiences of our associates. We are committed to non-discrimination on any protected basis, including disability, veteran status, or other basis protected by applicable law._
Where timeless classics are woven with modern details. Where business meets pleasure. Where even when travelers are global, they can experience the local. As a member of the team, you will become part of our united Four Points by Sheraton community where everyone is welcome, we support each other, and every hotel matters. We provide exactly what guests need in an uncomplicated way. If you are seeking opportunities to put guests at ease in a friendly, genuine and approachable environment, join our team. In joining Four Points, you join a portfolio of brands with Marriott International. **Be** where you can do your best work,? **begin** your purpose, **belong** to an amazing global? team, and **become** the best version of you.
This advertiser has chosen not to accept applicants from your region.
0
Director, Consumer Marketing and Communications
Tanah Abang, Jakarta
Mastercard
Posted 14 days ago
Job Viewed
Job Description
**Our Purpose**
_Mastercard powers economies and empowers people in 200+ countries and territories worldwide. Together with our customers, we're helping build a sustainable economy where everyone can prosper. We support a wide range of digital payments choices, making transactions secure, simple, smart and accessible. Our technology and innovation, partnerships and networks combine to deliver a unique set of products and services that help people, businesses and governments realize their greatest potential._
**Title and Summary**
Director, Consumer Marketing and Communications
The Director, Consumer Marketing and Communications, is a senior leadership role for the market and the individual heads the marketing and comms function for Indonesia. The individual develops a fully integrated strategy for the business across B2C, B2B and B2B2C initiatives and owns the execution of marketing strategy through campaigns on owned, earned and paid media channels. The individual is responsible for the use of integrated channels to drive brand and business growth through direct-to-consumer campaigns and with strategic partners in market like banks, fintech, retail and merchant partners. This individual will also oversee communications and public relations efforts for the market.
This individual will be the lead on developing and implementing marketing strategies, managing budgets, execution of campaigns, sponsorship properties and comms strategy. The Marketing Director will be responsible for brand management, market research, and ensuring that marketing efforts align with overall business objectives . This individual should be customer-centric, be a strong marketing thought leader, be able to thrive in individual contribution environments. The role will be part of SE Asia IMC leadership team and will report into the SVP, Head on Integrated Marketing and Communications, South East Asia.
Role
- Manage budgets based on business priorities and analysis of return on investment (ROI).
- Work with appointed agencies on marketing, media and communications.
- Assign budgets to integrated channels and platforms with high returns.
- Determine strategies and actions to promote the company's brand image.
- Determine indicators to track the performance of marketing and media projects and ensure that we are able to maximize the investment for us and our partners
- Develop new ways to engage the community to improve customer experience and loyalty.
- Direct messaging and campaign strategies for media assets and business priorities.
- Guide strategies to promote the use of digital marketing channels.
- Lead the planning of marketing campaign launch of brand assets
- Provide advice in communicating the key messages during events.
- Review customer insights to identify the marketing strategies for media assets.
- Develop and measure social media content and manage our social publishing calendar.
- Develop B2B2C best practices and deliver campaigns with Issuers leveraging Mastercard's suite of marketing assets.
All About You
- At least a Bachelor's degree in business, marketing, communications, or related field with at least 15 years of work experience
- Experience in managing the marketing function in a Multinational organization preferred
- Proven marketing campaign experience.
- Effective time management skills and the ability to multitask.
- Excellent communication skills
- Attention to detail.
- Proven ability to manage budgets.
- Professional and proactive work ethic.
- High competence in project and stakeholder management.
- Experience with digital marketing forms such as social media marketing and content marketing.
**Corporate Security Responsibility**
All activities involving access to Mastercard assets, information, and networks comes with an inherent risk to the organization and, therefore, it is expected that every person working for, or on behalf of, Mastercard is responsible for information security and must:
+ Abide by Mastercard's security policies and practices;
+ Ensure the confidentiality and integrity of the information being accessed;
+ Report any suspected information security violation or breach, and
+ Complete all periodic mandatory security trainings in accordance with Mastercard's guidelines.
_Mastercard powers economies and empowers people in 200+ countries and territories worldwide. Together with our customers, we're helping build a sustainable economy where everyone can prosper. We support a wide range of digital payments choices, making transactions secure, simple, smart and accessible. Our technology and innovation, partnerships and networks combine to deliver a unique set of products and services that help people, businesses and governments realize their greatest potential._
**Title and Summary**
Director, Consumer Marketing and Communications
The Director, Consumer Marketing and Communications, is a senior leadership role for the market and the individual heads the marketing and comms function for Indonesia. The individual develops a fully integrated strategy for the business across B2C, B2B and B2B2C initiatives and owns the execution of marketing strategy through campaigns on owned, earned and paid media channels. The individual is responsible for the use of integrated channels to drive brand and business growth through direct-to-consumer campaigns and with strategic partners in market like banks, fintech, retail and merchant partners. This individual will also oversee communications and public relations efforts for the market.
This individual will be the lead on developing and implementing marketing strategies, managing budgets, execution of campaigns, sponsorship properties and comms strategy. The Marketing Director will be responsible for brand management, market research, and ensuring that marketing efforts align with overall business objectives . This individual should be customer-centric, be a strong marketing thought leader, be able to thrive in individual contribution environments. The role will be part of SE Asia IMC leadership team and will report into the SVP, Head on Integrated Marketing and Communications, South East Asia.
Role
- Manage budgets based on business priorities and analysis of return on investment (ROI).
- Work with appointed agencies on marketing, media and communications.
- Assign budgets to integrated channels and platforms with high returns.
- Determine strategies and actions to promote the company's brand image.
- Determine indicators to track the performance of marketing and media projects and ensure that we are able to maximize the investment for us and our partners
- Develop new ways to engage the community to improve customer experience and loyalty.
- Direct messaging and campaign strategies for media assets and business priorities.
- Guide strategies to promote the use of digital marketing channels.
- Lead the planning of marketing campaign launch of brand assets
- Provide advice in communicating the key messages during events.
- Review customer insights to identify the marketing strategies for media assets.
- Develop and measure social media content and manage our social publishing calendar.
- Develop B2B2C best practices and deliver campaigns with Issuers leveraging Mastercard's suite of marketing assets.
All About You
- At least a Bachelor's degree in business, marketing, communications, or related field with at least 15 years of work experience
- Experience in managing the marketing function in a Multinational organization preferred
- Proven marketing campaign experience.
- Effective time management skills and the ability to multitask.
- Excellent communication skills
- Attention to detail.
- Proven ability to manage budgets.
- Professional and proactive work ethic.
- High competence in project and stakeholder management.
- Experience with digital marketing forms such as social media marketing and content marketing.
**Corporate Security Responsibility**
All activities involving access to Mastercard assets, information, and networks comes with an inherent risk to the organization and, therefore, it is expected that every person working for, or on behalf of, Mastercard is responsible for information security and must:
+ Abide by Mastercard's security policies and practices;
+ Ensure the confidentiality and integrity of the information being accessed;
+ Report any suspected information security violation or breach, and
+ Complete all periodic mandatory security trainings in accordance with Mastercard's guidelines.
This advertiser has chosen not to accept applicants from your region.
1
Digital Marketing Specialist
PT DAISY FASHION STORE
Posted 13 days ago
Job Viewed
Job Description
Tugas seorang Digital Marketing Specialist meliputi:
- Merancang dan Mengimplementasikan Strategi Pemasaran Digital : Mengembangkan rencana pemasaran digital yang mencakup SEO, SEM, media sosial, kampanye email, dan konten digital untuk mencapai tujuan bisnis. li>Mengelola Kampanye SEO dan SEM : Mengoptimalkan konten untuk mesin pencari dan mengelola kampanye iklan berbayar untuk meningkatkan visibilitas dan lalu lintas situs web.
- Membuat dan Mengelola Konten : Merancang konten yang menarik dan relevan untuk berbagai platform digital, termasuk artikel blog, posting media sosial, video, dan infografik.
- Mengelola Media Sosial : Mengelola akun media sosial perusahaan, merencanakan dan melaksanakan kampanye, serta berinteraksi dengan audiens untuk meningkatkan keterlibatan dan membangun komunitas online.
- Melakukan Analisis Data : Menggunakan alat analitik seperti Google Analytics untuk memantau kinerja kampanye, menganalisis data, dan menghasilkan laporan untuk mendukung pengambilan keputusan strategis.
- Merancang Kampanye Email : Mengembangkan, mengirim, dan menganalisis kampanye email untuk meningkatkan keterlibatan pelanggan dan mendorong konversi.
- Inovasi dan Penyesuaian Strategi : Tetap up-to-date dengan tren terbaru dalam pemasaran digital dan mengadaptasi strategi sesuai kebutuhan untuk memastikan efektivitas kampanye.
- Berkoordinasi dengan Tim Internal : Bekerja sama dengan tim kreatif, penjualan, dan pengembangan produk untuk memastikan konsistensi merek dan pencapaian tujuan bisnis.
- Mengelola Anggaran : Memantau dan mengelola anggaran pemasaran digital untuk memastikan pengeluaran yang efisien dan hasil yang maksimal.
Dengan menguasai berbagai aspek pemasaran digital ini, Digital Marketing Specialist memainkan peran kunci dalam mendorong pertumbuhan bisnis dan meningkatkan eksposur merek secara online.
This advertiser has chosen not to accept applicants from your region.
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