308 Brand Management jobs in Indonesia

We are seeking an experienced and strategic Manager / Sr. Manager of Brand Management
to own the marketing strategy and execution for our key business categories. You will be a
pivotal leader responsible for building strong brand association, driving category growth, and
capturing market share.
You will lead a talented team and work at the intersection of brand strategy, business
analytics, and integrated marketing. If you are a data-driven storyteller with a passion for
understanding customers and a proven track record of success in the e-commerce or digital
landscape, this role is for you.

What You'll Do:

• End-to-End Category Marketing Strategy: Develop and execute comprehensive,
  data-driven marketing strategies for priority categories to achieve business
  objectives, from building awareness and consideration to driving conversion and
  loyalty.
• Integrated Campaign Management: Orchestrate and lead 360-degree marketing
  campaigns. Define the core message, identify the target audience and customer
  persona, and determine the optimal channel mix across the full funnel (including
  Digital Marketing, CRM, Social Media, PR, and Offline channels).
• Cross-Functional Leadership & Collaboration: Act as the primary marketing
  liaison for key category business units. Work closely with Category Managers to
  understand business needs and collaborate with Marketing Channel Heads to ensure
  seamless and impactful campaign execution.
• Customer & Market Insights: Dive deep into market trends, consumer behavior,
  and competitive analysis to uncover insights that will inform your category strategy
  and messaging.

• Team Leadership & Mentorship: Lead, mentor, and develop a team of three brand
  management professionals, fostering a culture of high performance, collaboration,
  and continuous learning.
  
  • Performance Measurement: Define key performance indicators (KPIs), track
  campaign performance rigorously, and deliver regular reports to senior leadership,
  translating data into actionable insights for future initiatives

• A minimum of 5-8 years of experience in a marketing role,
  with a mandatory background in the e-commerce, or similar industries.

• A strong understanding of the full marketing funnel
  and a variety of marketing disciplines (e.g., Brand Strategy, Performance Marketing,
  CRM, Content Marketing, Social Media).
• Demonstrated ability to think strategically, translate
  business goals into marketing plans, and make data-informed decisions.
• Excellent communication, presentation,
  and interpersonal skills with a proven ability to influence and collaborate effectively
  with cross-functional teams and senior leaders.
• Prior experience managing a team or leading complex,
  high-impact projects is highly desirable.
• Comfortable with numbers and skilled in analyzing data to
  measure results and inform strategy.

Responsibilities

• Support in-store activations by coordinating with internal and external parties to ensure smooth execution of media campaigns, new product development (NPD) launches, and gift-with-purchase (GWP) promotions.
• Manage Oracle PR requests and receipts.
• Handle administrative support tasks.
• Conduct quality control (QC) for marketing and product materials, including KV, POP, product content, pricing, and terms & conditions, to ensure accuracy and consistency.

Qualifications

• Bachelor's degree in Business, Marketing, Communication, or related field.
• Fresh graduates are welcome to apply.
• Detail-oriented with good analytical ability.
• Proficient in Microsoft Office (Excel, Word, PowerPoint).
• Good communication and teamwork skills.
• Able to manage administrative tasks efficiently and meet deadlines.

About Intrepid

Intrepid Asia is a leading Ecommerce and Digital Solutions Provider in South East Asia. We offer end-to-end omni-channel ecommerce management, a wide range of Digital Marketing Services and advanced Market Intelligence, all powered by state of the art inhouse Technology to our client base of leading international brands across all key marketplaces and social platforms in all 6 SEA countries. Brands love our regional presence, our excellent data-driven and growth-focused services which are enabled by the strongest team in the industry, and our advanced marketing and tech capabilities.

We are growing rapidly and as the exclusive partner of Flywheel in SEA, we offer many exciting opportunities to work with leading brands across multiple categories and key industry players. By joining us, you will work on the cutting edge of digital commerce in SEA, and experience what it takes to drive a successful ecommerce business end to end.

Your Responsibilities will Include:

• Competitive Intelligence
  
  – Monitor market trends, competitor activities, and industry updates to help the team stay ahead.
• Front-End Checking & Monitoring
  
  – Ensure product listings, visuals, and prices are accurate and appealing on all platforms.
• SKU Upload
  
  – Manage and upload product SKUs with precision and attention to detail.
• UPD Creation
  
  – Prepare and update product descriptions (UPDs) that attract and convert customers.
• Wording for Chat Blasts
  
  – Craft engaging and persuasive messages for customer outreach campaigns.
• Support for Big Campaigns
  
  – Assist in planning, execution, and coordination of major online sales events and promotions.

What we're looking for - The Ideal Profile

Final year students with no class attend & fresh graduates are welcome to apply.

Preferably have an experience in E-Commerce

Able to work independently in a fast-paced environment.

Able to communicate and write English with confidence.

Proficient in Excel.

- Willing to work hybrid.

What we offer:

Excellent and competitive compensation package

Professional and open international working environment – culturally integrating the best of all cultures to take the best of each and ensure we build an energetic, commercial, and fun working atmosphere.

You are one of the pioneers of a new and cutting edge Intrepid product underpinned by strong tech. You have a key position in the Intrepid Insights team working on a unique product solving complex data challenges.

Ample opportunity for personal and professional development, both on the job and through regular training (Ecommerce topics, technical skills, soft skills and leadership training) made available on our proprietary learning platform Intrepid University

- You will work with many brilliant co-workers who are movers and shakers of the industry, as well as with leading brand and ecosystem partners across all categories to shape their presence across all ecommerce platforms in the years to come, and will have a broad view on the latest developments in the South East Asian e-commerce ecosystem

Note: we will not be accepting any unsolicited resumes or CVs from headhunting or recruitment agencies at this point. Any CVs or profiles shared with us will not be entertained, and in the event of dispute, Intrepid will not be liable for any material compensation to third parties

About the role

We are seeking a talented and driven Brand & Category Management professional to join our team at PT Inti Citra Agung (Optik Melawai). In this full-time position, you will play a crucial role in shaping the brand identity and product strategy for our esteemed eyewear business in West Jakarta, Jakarta.

What we're looking for

• Bachelor's degree in Marketing or a related field
• Having 2–3 years of experience in brand management or marketing
• Strong curiosity and interest in consumer behavior, market trends, and competitor analysis
• Ability to understand 360-degree marketing strategies
• Proven ability to manage multiple projects simultaneously
• Fluent in English written and spoken

What you'll be doing

1. Develop and implement effective brand strategies to enhance the visibility and appeal of our product lines
2. Conduct market research to identify emerging trends and consumer preferences, and use these insights to inform product development and positioning
3. Manage the product portfolio, ensuring optimal product mix, pricing, and distribution to drive sales and profitability
4. Collaborate with cross-functional teams to create and execute integrated marketing campaigns that strengthen our brand presence
5. Monitor and analyse key performance metrics to measure the success of brand and category initiatives, and make data-driven recommendations for improvement.

• Develop and execute a compelling digital marketing strategy that aligns with overall brand objectives and business goals.
• Define and refine brand positioning, messaging, and voice across all digital channels.
• Lead the planning, execution, and optimization of integrated digital marketing campaigns, including social media, email, content marketing, and paid advertising.
• Manage the creation of engaging and high-quality content for various digital platforms, ensuring brand consistency and relevance.
• Oversee social media strategy, community management, and engagement initiatives to foster brand loyalty.
• Collaborate with internal teams (product, sales, design) to ensure marketing efforts are cohesive and support business objectives.
• Analyze campaign performance metrics, extract insights, and provide actionable recommendations for improvement.
• Manage digital marketing budgets, ensuring efficient allocation of resources and maximizing ROI.
• Stay abreast of the latest digital marketing trends, tools, and technologies, and identify opportunities for innovation.
• Develop and execute A/B testing strategies for campaigns and landing pages to optimize conversion rates.
• Manage relationships with external agencies and vendors as needed.
• Conduct market research and competitive analysis to inform brand strategy and campaign planning.
• Create and deliver compelling presentations on marketing strategies and campaign results to stakeholders.
• Ensure a seamless customer journey across all digital touchpoints.
• Champion brand storytelling and develop narratives that resonate with target audiences.

• Bachelor's degree in Marketing, Communications, Business Administration, or a related field. A Master's degree is a plus.
• Minimum of 6-8 years of progressive experience in digital marketing, with a strong focus on brand strategy and campaign management.
• Proven track record of developing and executing successful multi-channel digital marketing campaigns that drove measurable results.
• In-depth understanding of brand development, positioning, and storytelling.
• Expertise in various digital marketing channels, including SEO, SEM, social media marketing, content marketing, and email marketing.
• Proficiency in using marketing analytics tools (e.g., Google Analytics) to measure campaign performance and derive insights.
• Strong analytical, strategic thinking, and creative problem-solving skills.
• Excellent written and verbal communication skills, with the ability to craft compelling marketing copy and present ideas effectively.
• Experience managing marketing budgets and demonstrating ROI.
• Familiarity with marketing automation platforms (e.g., HubSpot, Marketo) and CRM systems (e.g., Salesforce).
• Ability to work independently and collaboratively in a fast-paced, remote environment.
• Strong project management skills and the ability to manage multiple projects simultaneously.
• Experience in building and nurturing online communities.
• Creative mindset with a data-driven approach to marketing.

Job Description
Founded in 2020, PT. Java Anugrah Teknindo is an engineering distribution company focused on providing mechanical, electrical, plumbing and instrumentation goods and services in the fire protection, security, and CPVC piping systems industry. Our mission was to find the best performing innovations of the highest quality, which resulted in our highly dedicated team at PT. Java Anugrah Teknindo, who continuously scour across the world for these products. As a distribution company we work with our strategic partners to deliver unparalleled service to meet the needs of our clients in the segmentations of commercial, industrial, and the public sector. Job Description:

Product Marketing

Requirements

• Pendidikan minimal sarjana (S1) di bidang Pemasaran, Teknik (Mesin, Industri), Ekonomi atau bidang terkait.
• Pengalaman kerja sebagai sales atau product marketing dalam industri teknikal, diutamakan 1-3 tahun.
• Keterampilan komunikasi, presentasi, dan negosiasi yang baik.
• Mahir menggunakan Microsoft: Word, Excel, PowerPoint; kemampuan desain (Canva/Corel) menjadi nilai tambah.
• Mampu bekerja secara mandiri atau dalam tim.
• Mampu bekerja di bawah tekanan dan mencapai target penjualan.
• Memahami industri terkait produk Fire Safety, EV dan produk terkait menjadi nilai tambah.
• Memiliki kemampuan analisa dan pemecahan masalah yang baik.
• Fasih dalam Bahasa Indonesia dan Inggris atau Mandarin.
• Memiliki SIM A/C dan mampu mengendarai mobil manual.
• Bersedia melakukan perjalanan dinas.

Benefit

• Insentif yang kompetitif (diluar gaji pokok)

"Pihak dan Perusahaan tidak akan meminta biaya dalam bentuk apapun pada saat melakukan proses recruitment. Mohon segera melaporkan kepada kami, apabila Anda jika pada saat diundang untuk interview dan diminta untuk melakukan pembayaran dengan sejumlah uang."

" and the Company will not ask for any form of payment during the recruitment process. Please report to us immediately, if you are invited for an interview and asked to make a payment with a sum of money."

Kualifikasi:

• Pendidikan minimal sarjana (S1) di bidang Pemasaran, Teknik (Mesin, Industri), Ekonomi atau bidang terkait.
• Pengalaman kerja sebagai sales atau product marketing dalam industri teknikal, diutamakan 1-3 tahun.
• Keterampilan dalam  komunikasi, presentasi, dan negosiasi yang baik.
• Mahir menggunakan Microsoft Office (Word, Excel, PowerPoint); kemampuan desain (Canva/Corel) menjadi nilai tambah.
• Mampu bekerja secara mandiri atau dalam tim.
• Memiliki kemampuan analisa dan pemecahan masalah yang baik.
• Mampu bekerja di bawah tekanan dan mencapai target penjualan.
• Memahami industri terkait produk Fire Safety, EV dan produk terkait menjadi nilai tambah.
• Fasih dalam Bahasa Indonesia dan Inggris atau Mandarin.
• Pengalaman komunikasi dengan pihak luar negeri menjadi nilai tambah.
• Memiliki SIM A/C dan mampu mengendarai mobil manual.
• Bersedia melakukan perjalanan dinas.

• Pemahaman tentang 5P: Product Management, Price Management, Distribution Management, Promotion Management, dan People Management.
• Menyusun materi presentasi dan menjalankan rencana bisnis, seperti strategi pemasaran dan penjualan.
• Melakukan kunjungan penjualan dan pemasaran seperti promosi, presentasi produk kepada klien, seminar, dan pelatihan.
• Meningkatkan kesadaran pelanggan terhadap produk dan solusi yang ditawarkan.
• Menangani pertanyaan penjualan dari tender terbuka/tertutup, mitra bisnis, atau pelanggan.
• Melakukan kunjungan penjualan harian untuk mempresentasikan produk dan melakukan pendekatan pelanggan.
• Mencatat kegiatan harian terkait kunjungan pelanggan, laporan status proyek, serta informasi intelijen pasar ke dalam direktori bisnis perusahaan.
• Mendampingi tim sales dalam kunjungan proyek bersama prinsipal atau vendor luar.
• Bertanggung jawab untuk menjalin komunikasi dan koordinasi dengan principal, menggunakan bahasa asing (terutama bahasa inggris) secara profesional, baik lisan maupun tulisan.
• Menyiapkan laporan lengkap mengenai kunjungan pelanggan, status proyek, dan intelijen/informasi pasar.

*benefit : insentif penjualan yang tinggi diluar gaji pokok.