196 Consumer Behavior jobs in Indonesia

Senior Remote Consumer Insights Analyst

50132 Semarang, Central Java IDR15 Annually WhatJobs

Posted 8 days ago

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Job Description

full-time
Our client, a leading name in the Fast-Moving Consumer Goods (FMCG) sector, is looking for an experienced Senior Remote Consumer Insights Analyst to join their dynamic, globally distributed team. This role is crucial for understanding evolving consumer behaviors and market trends, enabling data-driven strategic decision-making. You will be responsible for designing and executing qualitative and quantitative research projects, analyzing vast datasets from various sources (sales data, social media, surveys, focus groups), and translating complex findings into actionable insights and compelling reports. Your expertise will directly influence product development, marketing strategies, and overall business growth. This is a fully remote position, allowing you to work from anywhere within a compatible timezone, fostering a flexible and productive work environment. You will collaborate closely with cross-functional teams, including marketing, product management, and sales, providing them with a deep understanding of our target audiences. Key responsibilities include identifying key consumer segments, monitoring competitor activities, forecasting market trends, and presenting findings to senior leadership. The ideal candidate possesses a strong analytical mindset, exceptional communication skills, and a proven track record in consumer research within the FMCG industry. Experience with advanced statistical analysis tools and data visualization platforms is highly desirable. We are seeking a proactive individual who can work independently, manage multiple projects simultaneously, and thrives in a fast-paced, remote setting. If you are passionate about uncovering consumer truths and driving business impact through insightful analysis, we encourage you to apply for this exciting opportunity. This role demands a high degree of autonomy and requires excellent self-management skills to ensure timely delivery of high-quality insights. You will be instrumental in shaping the future of our client's product portfolio and market presence.
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Senior Data Scientist - Consumer Behavior Analytics

70113 Banjarmasin, South Kalimantan IDR24000000 Annually WhatJobs

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full-time
Our client is seeking a Senior Data Scientist specializing in Consumer Behavior Analytics. This role offers a hybrid work arrangement, allowing for a blend of remote work and in-office collaboration at our **Banjarmasin, South Kalimantan** location. You will leverage advanced statistical modeling, machine learning techniques, and data mining to uncover insights into consumer purchasing patterns, preferences, and engagement. Your work will directly inform marketing strategies, product development, and customer experience initiatives. The ideal candidate possesses a strong analytical mindset, proficiency in programming languages like Python or R, and experience with large datasets and diverse data sources. You should be adept at translating complex analytical findings into actionable business recommendations.

Responsibilities:
  • Design and implement sophisticated statistical models and machine learning algorithms to analyze consumer data.
  • Identify key drivers of consumer behavior, segmentation, and predict future trends.
  • Develop and maintain dashboards and reports to visualize consumer insights for various stakeholders.
  • Collaborate with marketing, product, and sales teams to understand their data needs and provide analytical support.
  • Perform A/B testing and experimental design to measure the impact of initiatives.
  • Clean, transform, and manage large datasets from various sources (e.g., transactional, web analytics, CRM).
  • Stay current with the latest advancements in data science, machine learning, and consumer behavior research.
  • Communicate complex findings and recommendations clearly and concisely to both technical and non-technical audiences.
  • Mentor junior data scientists and contribute to building a data-driven culture.
  • Ensure data privacy and ethical considerations are addressed in all analyses.

Qualifications:
  • Master's or Ph.D. in Statistics, Data Science, Computer Science, Economics, or a related quantitative field.
  • 5+ years of experience as a Data Scientist, with a strong focus on consumer behavior analysis.
  • Proficiency in Python or R, including relevant libraries for data manipulation, statistical modeling, and machine learning (e.g., Pandas, Scikit-learn, TensorFlow/PyTorch).
  • Experience with SQL for data extraction and manipulation.
  • Familiarity with big data technologies (e.g., Spark, Hadoop) and cloud platforms (AWS, Azure, GCP).
  • Strong understanding of statistical concepts, experimental design, and hypothesis testing.
  • Excellent data visualization skills (e.g., Tableau, Power BI, Matplotlib).
  • Proven ability to translate business problems into data science solutions.
  • Strong communication and presentation skills, with the ability to explain technical concepts to a non-technical audience.
  • Experience working in a retail or FMCG environment is a plus.

This role provides a great opportunity to influence business strategy through data-driven insights. Our client supports a flexible hybrid work model and invests in employee development.
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Consumer Insights Analyst, FMCG E-commerce

75124 Samarinda, East Kalimantan IDR18000000 Annually WhatJobs

Posted 6 days ago

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Job Description

contractor
Our client is seeking a data-driven and analytical Consumer Insights Analyst to contribute to our evolving e-commerce strategy. This is a fully remote contract position, providing a unique opportunity to work on cutting-edge projects from any location. As a remote-centric company, we foster a collaborative virtual environment designed for maximum productivity and engagement.

You will be instrumental in uncovering deep consumer understanding that informs our FMCG product development, marketing campaigns, and overall business strategy within the digital space. This role requires a meticulous approach to data analysis, a passion for understanding consumer behavior, and the ability to translate complex data into actionable insights. You will work closely with the e-commerce, marketing, and product teams to identify key trends, opportunities, and potential challenges.

Primary responsibilities include:
  • Collecting, cleaning, and analyzing large datasets from various sources, including sales data, web analytics, social media, and survey responses.
  • Identifying key consumer segments and their purchasing behaviors, preferences, and pain points within the online retail environment.
  • Developing predictive models to forecast consumer demand and market trends.
  • Creating comprehensive reports and compelling presentations that clearly communicate insights and recommendations to stakeholders.
  • Conducting qualitative research, such as online focus groups and in-depth interviews, to supplement quantitative findings.
  • Collaborating with the UX/UI team to gather feedback on website performance and user experience.
  • Staying updated on the latest trends in consumer behavior, digital marketing, and data analytics methodologies.
  • Proactively identifying opportunities for business improvement based on data analysis.

The ideal candidate will have a Bachelor's degree in Statistics, Economics, Marketing, Psychology, or a related quantitative field, with at least 5 years of experience in consumer insights, market research, or a similar analytical role, preferably within the FMCG industry. Demonstrated experience with statistical software (e.g., R, SPSS) and data visualization tools (e.g., Tableau, Power BI) is crucial. Strong proficiency in SQL for data extraction and manipulation is required. Excellent written and verbal communication skills are necessary to effectively present findings. This remote position requires a high degree of self-discipline, initiative, and the ability to work autonomously while collaborating effectively in a virtual team setting. We are looking for an individual who can transform raw data into strategic advantages for our growing e-commerce business. The role is critical in shaping our understanding of the online consumer. This position offers significant exposure to key decision-makers and the opportunity to directly influence business outcomes. Join our team and help us connect with consumers in meaningful ways.
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Senior Data Analyst, Consumer Insights (Remote)

20231 Medan, North Sumatra IDR15000000 Monthly WhatJobs

Posted 8 days ago

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Job Description

full-time
Our client, a leading player in the Fast-Moving Consumer Goods (FMCG) sector, is actively seeking a highly analytical and detail-oriented Senior Data Analyst to join our dynamic remote team. This role is critical in uncovering actionable consumer insights that will drive strategic decision-making across marketing, product development, and sales departments. As a Senior Data Analyst, you will be responsible for collecting, processing, and analyzing vast datasets related to consumer behavior, market trends, and product performance. You will employ advanced statistical techniques and data visualization tools to identify patterns, predict future trends, and provide data-driven recommendations to stakeholders.

The ideal candidate will have a strong foundation in quantitative analysis, statistical modeling, and a proven ability to translate complex data into clear, concise, and compelling insights. Experience with various data sources, including sales data, survey data, social media analytics, and third-party market research, is essential. You will work closely with cross-functional teams, including brand managers, marketing specialists, and R&D professionals, to understand their analytical needs and deliver relevant insights. This role requires excellent problem-solving skills, a curious mindset, and the ability to work independently in a remote setting. You should be proficient in SQL, Python or R for data manipulation and analysis, and possess strong skills in data visualization tools such as Tableau or Power BI.

Key Responsibilities:
  • Design and execute complex data analysis projects to identify key consumer trends and behaviors.
  • Develop and maintain dashboards and reports to track key performance indicators (KPIs) related to consumer engagement and sales.
  • Perform deep-dive analysis into customer segmentation, purchase patterns, and brand loyalty drivers.
  • Collaborate with marketing and product teams to design and analyze A/B tests and campaign effectiveness.
  • Identify opportunities for data collection improvement and data quality assurance.
  • Present findings and recommendations to senior management and cross-functional teams in a clear and persuasive manner.
  • Mentor junior analysts and contribute to the team's overall analytical capabilities.
  • Stay current with industry best practices and emerging data analysis techniques.
  • Ensure data integrity and accuracy throughout all analytical processes.
  • Contribute to the development of predictive models for forecasting and customer lifetime value.

Qualifications:
  • Bachelor's or Master's degree in Statistics, Mathematics, Economics, Computer Science, or a related quantitative field.
  • Minimum of 5 years of experience in data analysis, preferably within the FMCG industry.
  • Expert proficiency in SQL for data querying and manipulation.
  • Strong programming skills in Python or R for statistical analysis and modeling.
  • Advanced knowledge of statistical methods, including regression analysis, time series analysis, and hypothesis testing.
  • Experience with data visualization tools (e.g., Tableau, Power BI, Looker).
  • Excellent analytical, problem-solving, and critical thinking skills.
  • Proven ability to communicate complex data insights to non-technical audiences.
  • Self-motivated and able to work effectively in a remote, collaborative environment.
  • Experience with cloud-based data platforms (e.g., AWS, Azure, GCP) is a plus.

If you are a data enthusiast with a passion for understanding consumer behavior and driving business growth in the FMCG space, we encourage you to apply. This is a fully remote position.
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Market Research Analyst

Kota Surabaya, East Java IDR5000000 - IDR6000000 Y CV. Riset Prima Asia

Posted today

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Job Description

Are you a thinker? Do you love analyzing, working efficiently, and driving impactful results for various industries worldwide?

If your answer is yes, we want YOU to join us

Riset Prima Asia ) is Indonesia's top research and business hub.

We deliver key data insights that help businesses thrive in Asia's fast-changing market.

Our expert team specializes in providing accurate, personalized research and strategic advice, ensuring our clients stay ahead. Partner with us for top-notch market intelligence and a commitment to your growth.

The ideal candidate:

Tech-savvy with proficiency in Microsoft technologies.

Exceptional command of English (native or bilingual proficiency).

Key Responsibilities:

 Market Analysis:

  • Conduct in-depth research to identify industry trends, customer preferences, and competitive dynamics.
  • Analyze data to uncover market needs and opportunities.

 Data Collection and Management:

  • Gather market data from surveys, interviews, and online databases.
  • Organize and maintain data efficiently using Microsoft tools.

 Reporting and Presentation:

  • Create comprehensive reports and presentations to communicate insights and recommendations.
  • Utilize Microsoft Office Suite for professional deliverables.

 Project Management:

  • Oversee research projects from conception to delivery, ensuring timely completion.

 Financial Analysis:

  • Handle aspects of investment banking, balance sheets, and P&L evaluations.

Qualifications & Skills:

Bachelor's degree in Market Research, Business, Economics, Statistics, or a related field.

Proven experience in market research or a similar domain.

Expertise in Microsoft Office Suite, particularly Excel and PowerPoint.

Strong analytical skills with the ability to interpret complex data.

Exceptional written and verbal English communication skills.

Independent, detail-oriented, and capable of managing multiple projects.

Familiarity with online research methodologies and tools.

Compensation:

 Salary: 5 - 6 million IDR (probation for 3 months).

 Post-Probation: Salary adjustments based on performance.

How to Apply:

Submit your CV and a cover letter explaining your fit for the role.

Apply here or email us at 

Industry: Business Consulting and Services

Employment Type: Full-time

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Market Research Analyst

Jakarta, Jakarta IDR120000000 - IDR144000000 Y Private Advertiser

Posted today

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Job Description

MARKET RESEARCH ANALYST - ENGLISH FLUENT SPEAKER

Job Highlights

  • Career Enhancement
  • Attractive remuneration package plus performance related reward
  • Work with a multicultural dynamic environment
  • Very attractive salary

The main responsibilities of the position include:

  • Performing regular checks of the market and competition updates.
  • Daily Research and analysis on market trends, competitors, products, technology, and other aspects
  • Coordinate with relevant teams on project deliverables.
  • Conduct market research on developments (new launches, sales, rebates, packages)
  • Compile research findings into report
  • Obtain information online or offline and compile the information in an organized manner
  • Keep abreast with current news for ongoing/incoming product developments
  • Manage all research deliverables and ensure that they are completed in a timely manner
  • Proofreading of reports and client deliverables.
  • Contributing to the implementation of the company's market penetration and expansion strategy
  • Providing suggestions on system enhancements
  • Designing, implementing, and maintaining adequate reporting to monitor the company's operations and performance
  • Create and analyze surveys

Main requirements:

  • Excellent verbal and written communication skills in English and Bahasa
  • Bachelor's or Master's Degree in Marketing Research & Analysis, Business Administration, Marketing, Finance, or any other relevant field - Mandatory
  • Previous experience in Online Trading industry is a plus
  • Strong analytical skills with high attention to detail
  • Taking part in initiatives aimed at improving the wider departments operations
  • Skilled in Microsoft Office
  • Legally Authorized to work in Indonesia

Benefits:

  • Attractive remuneration package plus performance related reward
  • Additional Benefits
  • Intellectually stimulating work environment
  • Continuous personal development and international training opportunities

Job location: Jakarta / Bali (Hybrid Working)

Salary: Rp. 10,000,000 - Rp. 12,000,000 gross / month

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Market Research Analyst

Kota Surabaya, East Java IDR40000000 - IDR80000000 Y PT Asia Pramulia (Surabaya)

Posted today

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Job Description

Mengumpulkan dan Menganalisis Data Pasar

  • Mengumpulkan data dari berbagai sumber (survei, wawancara, kuesioner, data sekunder).
  • Menganalisis tren pasar, perilaku konsumen, dan preferensi pelanggan.
  • Mengidentifikasi Peluang Pasar
  • Menilai potensi pasar baru atau segmen yang sedang berkembang.
  • Menganalisis pesaing dan strategi mereka
  • Membuat Laporan dan Presentasi
  • Menyusun laporan hasil riset pasar secara rinci dan terstruktur.
  • Menyajikan data dalam bentuk visual (grafik, diagram, infografis) agar mudah dipahami.
  • Memberikan rekomendasi berbasis data kepada manajemen atau tim pemasaran
  • Mendukung Strategi Bisnis
  • Memberi masukan untuk strategi pemasaran, peluncuran produk baru, atau pengembangan layanan.
  • Bekerja sama dengan tim pemasaran, produk, dan penjualan.

Market Research Analyst

Kualifikasi

  1. Min S1 Marketing Komunikasi, Management, Pemasaran,

  2. Memiliki pengalaman minimal 1-2 tahun di bidang Analisa pasar/Marketing

  3. Memiliki kemampuan analitis kuat, detail oriented, terorganisir

  4. Memiliki komunikasi efektif

  5. Menguasai Ms. Office

  6. Penempatan Surabaya

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Market Research Analyst

IDR1500000 - IDR2800000 Y PT Hokinda Citralestari

Posted today

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Job Description

PT Hokinda Citralestari sedang membuka lowongan untuk posisi Penuh waktu Market Research Analyst di Paya Geli, Sumatera Utara. Lamar sekarang untuk menjadi bagian dari tim kami.

Kualifikasi pekerjaan:

  • Mencari kandidat untuk bekerja pada:
  • Senin: Pagi
  • Selasa: Pagi
  • Rabu: Pagi
  • Kamis: Pagi
  • Jum'at: Pagi
  • Sabtu: Pagi
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Market Research Analyst

Bandung, West Java IDR4000000 - IDR8000000 Y KABOBS - Premium Kebab

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Job Description

Company Description

KABOBS - Premium Kebab is a food company established in Bandung, known for delivering the best in taste and service. Since opening its first store in 2016, KABOBS has expanded to strategic locations, becoming a favorite for fresh-made kebabs in Bandung. The company currently operates 106 stores with plans for future growth.

Role Description

This is a full-time, on-site role located in Bandung for a Market Research Analyst. The Market Research Analyst will be responsible for conducting market analyses, performing market research, and analyzing data to identify trends and opportunities. The role also involves gathering, interpreting, and communicating qualitative and quantitative data to help inform business decisions.

Qualifications

  • Proficiency in Market Analysis and Market Research
  • Strong Analytical Skills
  • Effective Communication skills, both written and verbal
  • Ability to conduct comprehensive Research
  • Bachelor's degree in Marketing, Business, Economics, or related field
  • Attention to detail and ability to manage multiple tasks
  • Experience in the food and beverage industry is a plus
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Market Research Analyst

Jakarta, Jakarta IDR40000000 - IDR80000000 Y PT Bahana Inovasi Adikarya

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Job Description

Market Research Analyst

Education Background :

  • Bachelor's degree in Marketing, Business, Statistics, Economics, or any related field.
  • Having coursework or training in consumer behavior, retail analytics, or market measurement methodologies will be a good point.

Professional Experience :

  • 2+ years in market research, consumer insights, or data analysis, with at least 1 year focused on retail sales data, point-of-sale (POS) analytics, or syndicated data research.
  • Experience with quantitative/qualitative research methods (e.g., surveys, focus groups).
  • Familiarity with retail sales tracking, market share analysis, or category performance metrics will be a good point.

Technical Skills :

  • Proficiency in statistical tools (SPSS, R, or Python) and advanced Excel (pivot tables, LOOKUP function).
  • Familiarity with data collection tools (e.g., Qualtrics, SurveyMonkey).
  • Basic knowledge of data visualization (e.g., Tableau, Power BI).
  • Experience with syndicated data platforms (used by reputable market research agency) for retail sales measurement.
  • Ability to analyze POS data, panel data, or loyalty program data to assess sales trends, brand performance, or shopper behavior.
  • Understanding of retail metrics (e.g., same-store sales, basket size, SKU-level performance, distribution metrics).
  • Proficiency in English is mandatory for this position. Candidates who do not meet this requirement will not be considered to the next stage.
  • Open to international assignment and overseas business travel
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