3,199 Product Marketing jobs in Indonesia

Kualifikasi:

• Pendidikan minimal sarjana (S1) di bidang Pemasaran, Teknik (Mesin, Industri), Ekonomi atau bidang terkait.
• Pengalaman kerja sebagai sales atau product marketing dalam industri teknikal, diutamakan 1-3 tahun.
• Keterampilan dalam  komunikasi, presentasi, dan negosiasi yang baik.
• Mahir menggunakan Microsoft Office (Word, Excel, PowerPoint); kemampuan desain (Canva/Corel) menjadi nilai tambah.
• Mampu bekerja secara mandiri atau dalam tim.
• Memiliki kemampuan analisa dan pemecahan masalah yang baik.
• Mampu bekerja di bawah tekanan dan mencapai target penjualan.
• Memahami industri terkait produk Fire Safety, EV dan produk terkait menjadi nilai tambah.
• Fasih dalam Bahasa Indonesia dan Inggris atau Mandarin.
• Pengalaman komunikasi dengan pihak luar negeri menjadi nilai tambah.
• Memiliki SIM A/C dan mampu mengendarai mobil manual.
• Bersedia melakukan perjalanan dinas.

• Pemahaman tentang 5P: Product Management, Price Management, Distribution Management, Promotion Management, dan People Management.
• Menyusun materi presentasi dan menjalankan rencana bisnis, seperti strategi pemasaran dan penjualan.
• Melakukan kunjungan penjualan dan pemasaran seperti promosi, presentasi produk kepada klien, seminar, dan pelatihan.
• Meningkatkan kesadaran pelanggan terhadap produk dan solusi yang ditawarkan.
• Menangani pertanyaan penjualan dari tender terbuka/tertutup, mitra bisnis, atau pelanggan.
• Melakukan kunjungan penjualan harian untuk mempresentasikan produk dan melakukan pendekatan pelanggan.
• Mencatat kegiatan harian terkait kunjungan pelanggan, laporan status proyek, serta informasi intelijen pasar ke dalam direktori bisnis perusahaan.
• Mendampingi tim sales dalam kunjungan proyek bersama prinsipal atau vendor luar.
• Bertanggung jawab untuk menjalin komunikasi dan koordinasi dengan principal, menggunakan bahasa asing (terutama bahasa inggris) secara profesional, baik lisan maupun tulisan.
• Menyiapkan laporan lengkap mengenai kunjungan pelanggan, status proyek, dan intelijen/informasi pasar.

*benefit : insentif penjualan yang tinggi diluar gaji pokok.

Product Marketing

• Pendidikan minimal sarjana (S1) di bidang Pemasaran, Teknik (Mesin, Industri), Ekonomi atau bidang terkait.
• Pengalaman kerja sebagai sales atau product marketing dalam industri teknikal, diutamakan 1-3 tahun.
• Keterampilan komunikasi, presentasi, dan negosiasi yang baik.
• Mahir menggunakan Microsoft: Word, Excel, PowerPoint; kemampuan desain (Canva/Corel) menjadi nilai tambah.
• Mampu bekerja secara mandiri atau dalam tim.
• Mampu bekerja di bawah tekanan dan mencapai target penjualan.
• Memahami industri terkait produk Fire Safety, EV dan produk terkait menjadi nilai tambah.
• Memiliki kemampuan analisa dan pemecahan masalah yang baik.
• Fasih dalam Bahasa Indonesia dan Inggris atau Mandarin.
• Memiliki SIM A/C dan mampu mengendarai mobil manual.
• Bersedia melakukan perjalanan dinas.

Benefit

• Insentif yang kompetitif (diluar gaji pokok)

"Pihak dan Perusahaan tidak akan meminta biaya dalam bentuk apapun pada saat melakukan proses recruitment. Mohon segera melaporkan kepada kami, apabila Anda jika pada saat diundang untuk interview dan diminta untuk melakukan pembayaran dengan sejumlah uang."

" and the Company will not ask for any form of payment during the recruitment process. Please report to us immediately, if you are invited for an interview and asked to make a payment with a sum of money."

About us

PT Lock & Lock Indonesia is a subsidiary of the global home storage and organisation brand, Lock & Lock. We are dedicated to providing high-quality, innovative products that simplify and enhance everyday living. With a strong presence in Indonesia and across Southeast Asia, we are a fast-paced, ambitious company committed to delivering exceptional customer experiences and driving sustainable growth.

About the role

The Product Marketing position at LocknLock Indonesia plays a pivotal role in driving brand awareness, product positioning, and market penetration. This role focuses on developing and executing product marketing strategies, ensuring product value communication, and strengthening the company's brand presence in the market.

Job Descriptions:

• Conduct market and customer research to identify trends, insights, and opportunities.
• Develop go-to-market (GTM) strategies and manage product launches.
• Craft compelling product messaging, positioning, and value propositions.
• Create marketing content including product descriptions, sales collateral, case studies, and presentations.
• Enable the sales team with training and tools to drive conversions.
• Collaborate with product, sales, creative, and PR teams to ensure alignment.
• Plan and execute demand generation campaigns across multiple channels.
• Monitor product performance metrics (sales, customer acquisition, NPS) and optimize strategies.

Qualifications:

• Bachelor's Degree in Marketing, Communications, Business, or a related field.
• 3–5 years of experience in Product Marketing, Brand Management, or PR, preferably in FMCG, retail, or lifestyle/home-ware industries.
• Significant product marketing and development experience
• Deep understanding of market trends and product lifecycles
• Firm grasp of ways to develop strategic product marketing campaigns
• Strategic thinker with a customer-first approach.
• Passionate about lifestyle, home, and kitchenware products is a plus.

About the role

As a Product Marketing (Korean Speaker) at PT Lock & Lock Indonesia, you will play a crucial role in promoting and driving the success of our innovative home and kitchen products. This position works closely with our PR & Marketing team and leverages your Korean language skills to engage with our Korean-speaking customer base. You will be responsible for developing and executing targeted marketing campaigns that showcase the unique features and benefits of our products, ultimately driving sales and brand awareness.

Job Descriptions:

• Developing and implementing effective marketing strategies and campaigns to promote our products to Korean-speaking customers.
• Translating and localising marketing materials, such as product descriptions, social media content, and advertising campaigns, to ensure they resonate with the Korean-speaking market.
• Collaborating with the marketing team to analyse market trends and customer feedback, and use these insights to refine and improve marketing efforts.
• Coordinating with the sales team to provide them with the necessary marketing support and materials to drive product sales.
• Monitoring and reporting on the performance of marketing initiatives, identifying areas for improvement, and recommending strategic adjustments.
• Staying up-to-date with industry trends, competitor activities, and emerging marketing technologies to inform and enhance our marketing efforts.

Qualifications:

• Bachelor's degree in Marketing, Communications, Public Relations, Business, or a related field.
• Proven 1 - 2 years of experience in product marketing, marketing communications, or a related field.
• Excellent Korean language proficiency, both written and verbal, is a must.
• Strong understanding of marketing principles, strategies, and best practices.
• Ability to translate and localise marketing content effectively.
• Excellent communication and interpersonal skills, with the ability to work collaboratively with cross-functional teams.
• Proficiency in data analysis and reporting to measure the success of marketing initiatives.
• Creative mindset and the ability to develop innovative marketing solutions.
• Knowledge of the home and kitchen products industry or a willingness to learn.

JOBDESK

• Memahami produk perusahaan dengan baik
• Membuat design untuk keperluan media sosial
• membuat konten pemasaran yang efektif dan menarik
• Melakukan riset pasar terhadap produk, harga, promosi, dan pesaing untuk mendapatkan wawasan berharga
• Menyusun pesan dan positioning produk yang menarik dan sesuai dengan target pasar perusahaan
• Memantau dan menganalisis kinerja pemasaran serta mengoptimalkannya berdasarkan wawasan berbasis data
• Menyiapkan segala kebutuhan event

KUALIFIKASI

• Pendidikan minimal S1 Semua Jurusan, diutamakan dari: Pemasaran, Manajemen, komunikasi, public relations
• Memiliki minimal 1 tahun pengalaman kerja di bidang terkait, fresh graduate welcome
• Memiliki pengalaman kerja di bidang teknologi
• Analisis dan kreativitas yang kuat
• konten pemasaran yang efektif dan menarik
• mengerti atau menguasai design grafis
• Memiliki Komunikasi yang jelas

• Bertanggung jawab terhadap target yang diberikan.
• Memasarkan produk ke seluruh Indonesia.
• Membuat plan dan laporan harian, mingguan, bulanan, kuartal dan tahunan dilaporkan kepada atasan untuk dievaluasi.
• Memberikan training kepada customer dan team sales diseluruh Indonesia untuk meningkatkan product knowledge dan mencapai sales target.
• Membuat database customer dan menjaga after-sales service demi kepuasan pelanggan.
• Siap dengan target penjualan
• Penempatan di Jakarta

Kualifikasi:

• Usia Maksimal 35 tahun
• Memiliki gelar minimal D-III di semua jurusan (Gelar di bidang kesehatan merupakan suatu nilai tambah).
• Menguasai Bahasa Indonesia dan Bahasa Inggris.
• Memiliki pengalaman bekerja di bidang Marketing Alat Kesehatan / Farmasi selama kurang lebih 3 tahun.
• Keahlian yang dibutuhkan : Negosiasi, presentasi, penjualan, komunikasi, ilmu komputer yang baik.
• Memiliki/bisa mengendarai kendaraan bermotor.
• Memiliki Laptop/Netbook
• Memiliki SIM A / SIM C yang aktif.
• Bersedia melakukan perjalanan dinas keluar kota.
• Mampu bekerja dengan baik di dalam Tim maupun secara pribadi.

About the Role

As a Product Marketing Manager at Flip, you will be the driving force behind how our products are positioned, communicated, and adopted in the market. Your role will be pivotal in crafting end-to-end marketing strategies that not only build strong brand awareness but also deliver measurable business impact—from customer acquisition to long-term retention.

About Flip

Rafi, Luqman, and Anjar, who were college friends in Universitas Indonesia, started Flip as a project in 2015 to transfer payments to each other at a fraction of what banks would charge them. They are pioneers in the Indonesian market, with their technology now helping millions of Indonesians, both individuals and businesses, carry out bank-to-bank money transfers through a reliable and seamless app.

After seven years of operations, Flip has helped Indonesians transfer money worth several trillions of rupiah and has received double-digit funding from respectable investors such as Sequoia India, Insight Partner, and Insignia. Flip's ultimate mission is to give Indonesians access to one of the most progressive and fairest financial services in the world.

At Flip, we always strive to provide the fairest place for you to work, learn, and grow with talented and fun people in various opportunities to advance your career and get fair rewards. We believe that we have to treat employees, customers, and all stakeholders fairly and respectfully. Fair treatment for employees means we establish clear goals, facilitate our employees to achieve them, and value their contribution to the company with equitable benefits.

What you'll do:

• Develop and execute a comprehensive, end-to-end marketing strategy, focusing on market positioning, customer acquisition, and brand awareness
• Conduct in-depth market research to identify target customer segments, competitive landscape, and unique value propositions
• Create compelling marketing collateral, including product messaging, communication materials, website content, and customer-facing communications
• Design and implement go-to-market launch plans, including digital marketing campaigns, content strategy, and promotional initiatives
• Collaborate closely with product, BD, and design teams to ensure cohesive positioning and messaging
• A/B test and execute winning marketing strategies to generate awareness, leads, consideration, conversion and retention for business solution product
• Take charge of the marketing budget and target cost-effective, high-impact channels for maximum ROI
• Develop and track key performance indicators (KPIs) to measure marketing effectiveness and product adoption
• Provide strategic recommendations for product positioning and future marketing investments based on market insights and performance data

What you'll need:

• 7-10 years of product marketing experience, with a strong focus on financial technology products
• Proven track record of successfully launching and marketing products from conception to market
• Deep understanding of B2B and B2C marketing strategies in the fintech ecosystem
• Exceptional strategic planning and execution skills
• Strong analytical capabilities with experience in data-driven marketing decision-making
• Demonstrated ability to work independently and drive initiatives with minimal supervision
• Excellent communication and storytelling skills
• Portfolio demonstrating successful product marketing campaigns and launches

Job Description :

• Develop guidelines for an upcoming product.

• Create a product timeline for marketing purposes to be discussed with the product management team.

• Conduct market research to understand customer needs, preferences, and behaviors related to digital skincare products.

• Analyze beauty and digital industry trends to ensure the product remains relevant to market demands.

• Gather and analyze user feedback through surveys, reviews, and social media to enhance product quality and features.

• Plan and manage the launch of new digital skincare products, including creating engaging promotional materials that highlight product benefits.

• Collaborate with digital marketing teams, influencers, and third parties to design effective launch campaigns across online platforms and social media.

• Develop campaign plans encompassing digital ads, content marketing, and social media promotions to reach a broader audience.

• Work closely with sales and product development teams to understand product features and design marketing materials that align with product strengths.

• Provide training and support to the sales team regarding product features and benefits to ensure effective selling.

• Identify opportunities for product innovation to strengthen market appeal and boost sales.

• Manage the marketing budget for digital skincare products, ensuring funds are used effectively to achieve marketing objectives.

• Monitor marketing performance and ensure the budget is utilized efficiently to maximize results.

• Analyze product performance based on sales data, customer satisfaction, and user interactions to identify areas for improvement.

• Provide feedback to the product development team to enhance product features based on market analysis and customer feedback.

• Collaborate with the product team to ensure updates and improvements align with market demands and customer needs.

• Track and analyze KPIs (Key Performance Indicators) for digital skincare products, including user data, conversion rates, and revenue.

• Prepare regular product performance reports and provide recommendations based on data analysis to improve product marketing strategies.
• Optimize product development based on data obtained from market research and consumer behavior analysis.

Qualifications :

• Bachelor's degree in Marketing, Business, or a related field.
• Experience in creating digital product communications or e-commerce, particularly in the beauty or skincare industry.
• Experience in designing and managing digital marketing campaigns across various platforms.
• Proficiency in using analytical tools to track and evaluate marketing performance of a product with established communication (e.g., Google Analytics, Facebook Ads, etc.).
• Strong communication and collaboration skills, especially with internal teams and partners.
• Strong communication and presentation skills.

Job Description :

• Mengembangkan strategi product development
  meliputi melakukan riset pasar, menganalisis hasil riset pasar, menyusun dan merencanakan pengembangan produk secara jelas dan teratur, serta memantau dan mengevaluasi kinerja produk, kinerja pasar, dan umpan balik konsumen terhadap produk
• Mengembangkan strategi brand management
  meliputi melakukan analisis eksternal (kompetitor, tren, perilaku konsumen, dan kebutuhan konsumen) dan internal (nilai, persona, identitas brand), mengukur kinerja brand secara berkala
• Mengembangkan dan mengelola brand activation
  meliputi melakukan riset pasar dan analisis data untuk mengetahui tren, kebutuhan masyarakat dan peluang, dan menyusun ide kreatif dan anggaran untuk program brand activation, serta memantau, menganalisis, dan mengevaluasi dampak dari program brand activation
• Mengimplementasikan strategi trade dan digital marketing
  meliputi mengidentifikasi kebutuhan mitra bisnis, tren pasar, karateristik konsumen, serta mengembangkan program promosi, diskon, dan insentif untuk menarik minat konsumen dan mengoptimalkan visibilitas dan daya tarik konsumen terhadap produk

Requirements :

• Pendidikan min. S1 dari jurusan Marketing, Management, Marketing Communication, atau Business Development
• Memiliki pengalaman min. 5 tahun pada bidang marketing, sales, dan busines development, dengan pengalaman min. 3 tahun pada posisi manajerial
• Mampu melakukan market research untuk pengembangan produk
• Mampu menyusun dan mengembangkan strategi brand management dan brand activation
• Mampu membuat perencanaan yang strategis dan menganalisis data marketing activation
• Berorientasi pada konsumen dan kualitas

Penempatan : Surabaya & Jakarta