260 Trade Marketing jobs in Indonesia

L'Oréal is excited to announce the second batch of our Career Reconnect Program, a returnship initiative designed to support talented women who have taken a voluntary career break of a minimum of 1 year. This program offers a 6-months (November April 2026) paid internship opportunity for individuals looking to reignite their professional journey in the beauty industry.

Responsibilities:

• Collaborate with cross-functional teams to contribute to various projects and initiatives within L'Oréal Indonesia during 6 months program journey
• Gain hands-on experience in respective areas
• Contribute fresh perspectives and ideas to drive innovation within the company.
• Build professional networks and establish connections with industry experts.

Qualifications:

• Female candidates who have taken a voluntary career break of a minimum of 1 year.
• Bachelor degree in any major from reputable university
• Proficient in English
• Strong passion for the beauty industry and a desire to return to work.
• Excellent communication and interpersonal skills.
• Ability to work collaboratively in a team environment.
• Adaptability and willingness to learn and grow.
• Prior experience in the beauty industry / FMCG is a plus, but not required.

Benefits:

• The returnship program offers a 6-month paid internship
• Our company offers a flexible work arrangement, allowing employees to work from the office for 3 days a week and work from home for 2 days a week.
• As part of the program, selected candidates will have the opportunity to participate in a comprehensive preparation workshop designed to equip them with the necessary skills and knowledge to successfully transition back into the workforce.
• Mentorship and guidance from experienced professionals.
• Regular monitoring during the program implementation
• Participate in training sessions and workshops to enhance skills and knowledge.
• Exposure to various departments and functions within L'Oréal.
• Opportunity to network with industry leaders and professionals.
• Potential for future career opportunities within L'Oréal.

Applications can be submitted through our online portal by this link below. The application deadline is October 20th, 2025.

Please note that only shortlisted candidates will be contacted for further evaluation.

At L'Oréal, we believe in the power of diversity and inclusion. We encourage individuals from all backgrounds to apply for this program.

Key Responsibilities

• Translate brand and category strategies into actionable trade plans by channel and key customer.
• Build and manage the annual trade activation calendar, aligning with brand priorities, commercial needs, and seasonality.
• Develop high-impact promotions, visibility programs, and in-store mechanics to win at the point of purchase.
• Partner with the Key Account Team to design promo strategies and channel mix that maximize ROI for Offline Channel & ROAS for Online Channel
• Drive channel-specific growth plans for either Modern Trade or E-Com channel, based on market dynamics and strategic priorities.
• Lead pilots and innovation projects in the focus channel, scaling what works across the business
• Evaluate ROI/ROAS and performance of all trade activities with support from Key Account and Performance Analytics.

Requirements

• Bachelor's degree in Marketing, Business, Communication, or related fields.
• At least 4 years of experience in a similar role in the FMCG or Beauty industry.
• Strong knowledge of trade marketing concepts, consumer behavior, and offline and online channel dynamics.
• Proven ability to design and execute trade activations, promotions, and in-store visibility programs.
• Skilled in ROI/ROAS analysis and performance evaluation of trade activities.
• Strong project management, stakeholder collaboration, and cross-functional leadership skills.
• Strategic, results-driven, and creative problem solver with excellent communication skills.

1. Monitor daily/weekly/monthly sales performance; build dashboards of achievement vs target and flag gaps.
2. Manage A&P spend tracking per activity; produce consolidated A&P reports by brand/channel.
3. Verify sales/marketing proposals against budgets; ensure guideline compliance & documentation.
4. Prepare Monthly Sales & Cost Review: summarize results, variances, trade spend, promo outcomes, and key insights.
5. Provide data-driven recommendations (e.g., merchandising focus for underperforming areas or adjust promo mechanics).
6. Manage export distributor orders & performance; coordinate with supply chain for timely fulfillment.
7. Monitor MT claims & distributor incentives; reconcile with Finance.
8. Update market data/Nielsen; integrate into performance analyses.
9. Coordinate supply issues (OOS/overstock) with sales & trade teams for plan adjustments.
10. Support trade project admin (briefings, POSM distribution, activity calendar).

Kualifikasi:

• 3-5 tahun pengalaman di bidang trade marketing atau marketing promotion.
• Minimal S1 dari jurusan Marketing, Manajemen, Bisnis, Ekonomi, atau bidang terkait.
• Memahami perbedaan strategi pemasaran untuk General Trade (GT), Modern Trade (MT), dan e-commerce.
• Mengerti konsep planogram, merchandising, POSM, store activation dan strategi promosi di retail.
• Mampu menganalisis ROI promosi, pertumbuhan penjualan, dan efektivitas campaign.
• Memiliki kemampuan budgeting dan cost control untuk program promosi.
• Mampu bernegosiasi dengan retailer, distributor, dan vendor terkait pemasaran produk.
• Dapat berkoordinasi dengan tim sales agar strategi promosi berjalan lancar.
• Harus mampu menganalisis masalah dan memberikan solusi cepat saat program promosi tidak berjalan sesuai rencana.
• Bisa mengatur timeline promosi, memonitor eksekusi program, dan memastikan tidak ada detail yang terlewat.
• Mampu menciptakan strategi trade marketing yang unik, kompetitif, dan relevan dengan target pasar.

KUALIFIKASI:

• Minimal 2–3 tahun pengalaman kerja di bidang Trade Marketing, Sales Analysis, atau Data Analyst di industri FMCG.
• Minimal S1 dari jurusan Manajemen, Pemasaran, Statistika, Ekonomi, atau bidang terkait.
• Pengalaman menggunakan 
  tools visualisasi data
   seperti 
  Power BI, Tableau, atau Google Data Studio.
• Mampu mengolah dan menganalisis data dalam jumlah besar menggunakan 
  Microsoft Excel (advanced level).
• Memahami dasar-dasar 
  data cleansing
  , segmentasi pasar, dan analisis ROI program promosi.
• Bersedia bekerja di Head Office Pantai Indah Kapuk, Jakarta Utara.

TANGGUNG JAWAB:

• Menganalisis data penjualan dan distribusi dari berbagai channel GT untuk mengevaluasi efektivitas program trade marketing.
• Membuat laporan berkala dan dashboard visualisasi
   (menggunakan tools seperti Excel, Power BI, Tableau, atau Google Data Studio) untuk menyajikan performa program promosi, ROI, dan pencapaian KPI kepada internal stakeholder dan manajemen.
• Mengelola dan memonitor database aktivitas trade marketing
   (program promosi, materi POSM, event) agar semua data terdokumentasi dengan baik dan siap untuk dianalisis kapan pun dibutuhkan.
• Memberikan rekomendasi berbasis data
   terkait alokasi budget promosi, strategi distribusi, dan aktivitas marketing lokal berdasarkan hasil analisa data historis dan tren pasar.
• Melakukan tracking dan evaluasi ROI
   dari program trade marketing (bundling, display contest, consumer promo) guna memastikan efisiensi penggunaan anggaran dan dampaknya terhadap pertumbuhan volume penjualan.

• Execute promotional activities, product sampling, and on-ground events according to the marketing plan.
• Ensure all promotional materials (POP, POSM, banners, booths, displays) are properly installed and meet the company standards.

• Assist in preparation and execution of product launches, roadshows, and consumer engagement events.

• Monitor the effectiveness of promotional and activation activities in the field.

• Collect program data (photos, sales reports, consumer feedback).
• Prepare post-activity reports and provide recommendations for future improvements.
• Supervise and guide promoters / SPG / event crews during activations.
• Coordinate with vendors regarding materials, logistics, and event support.
• Prepare daily, weekly, and monthly activity reports.
• Manage POSM inventory and ensure efficient usage.

• Minimum Diploma (D3) or Bachelor's Degree (S1) in Marketing, Management, or a related field.
• At least 1 year of experience in trade marketing, field activation, or event operations (FMCG background preferred).
• Strong communication and coordination skills.
• Willing to travel frequently and work in the field.
• Detail-oriented, disciplined, and a good team player.
• Owning a personal vehicle is a must (car).

Job Description:

1. Develop and implement strategies to drive sales and achieve revenue targets in the beer & spirits market.
2. Build and maintain strong relationships with key customers, distributors, and retail partners.
3. Conduct thorough market analysis to identify potential areas for business expansion and competitive positioning.
4. Contribute to the overall development of business strategies and plans.
5. Develop and manage budgets, ensuring efficient allocation of resources to meet business objectives.
6. Oversee the management of the beer & spirits product portfolio, including new product launches, inventory management, and product lifecycle strategies.
7. Collaborate with the marketing team to ensure consistent brand messaging and effective marketing campaigns.
8. Set key performance indicators (KPIs) to measure the success of business strategies.

Qualifications:

1. Minimum 3 years of experience in trade marketing, sales strategy, or channel distribution management, preferably in the alcoholic beverage industry (especially beer & spirit).
2. Strong understanding of market dynamics, both modern and traditional trade channels, and ability to analyze market data for decision-making.
3. Experienced in managing promotional budgets, product launches, and on-ground sales activation activities.
4. Excellent communication and negotiation skills, with the ability to build strong working relationships with distributors, retail partners, and cross-functional internal teams.

Deskripsi Pekerjaan:

1. Melakukan monitoring terkait store operation (SKU creation, promotion activity, OOS, shop banner, etc)
2. Melakukan monitoring dan reporting aktifitas competitor
3. Melakukan monitoring dan reporting sell in dan sell out progress (termasuk business as usual, big campaign,
4. dan juga new product launch)
5. Memastikan proses sell in dan sell out berjalan dengan baik
6. Melakukan analisis terhadap sales performance account dan mengeksekusi action plan dengan berkoordinasi
7. ke team terkait (marketing, sales ops, category manager, etc)

Kualifikasi:

1. Minimal S1, semua jurusan
2. Diutamakan berpengalaman di bidang sales minimal 2 tahun
3. Memiliki interpersonal skill yang baik, kemampuan logical thinking yang kuat, dan daya analisis yang baik
4. Familiar dengan account management
5. Dapat mengoperasikan Ms,Excel/Google Spreadsheet dan Ms.Power Points
6. Bisa bekerja dibawah tekanan
7. Memiliki kemampuan Bahasa Inggris yang baik akan menjadi plus point
8. Bertanggung jawab terhadap pekerjaan dan fokus terhadap detail

KUALIFIKASI :

• Pendidikan minimal D3 Semua Jurusan
• Memiliki SIM A yang masih berlaku
• Berpengalaman sebagai TMS FMCG minimal 2 Tahun

TANGGUNG JAWAB :

• Mengimplementasi kebijakan program Trade Marketing untuk mencapai target Sales Growth
• Melakukan pengelolaan Event promosi yang efektif dan sesuai dengan karakteristik area
• Melakukan User Trial Produk sesuai dengan target market
• Melakukan training terhadap team agar menghasilkan team yang memiliki kompetensi dan daya saing
• Melakukan monitoring Display Produk di Outlet sesuai standart