9 Trade Marketing jobs in Indonesia

Trade Marketing Specialist

Jakarta, Jakarta Logitech

Posted 23 days ago

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Job Description

Logitech is the Sweet Spot for people who want their actions to have a positive global impact while having the flexibility to do it in their own way.
**The Role:**
The Trade Marketing Specialist is responsible in driving retail marketing strategies and channel development for Logitech Indonesia- based in Jakarta
**Your Contribution:**
Be Yourself. Be Open. Stay Hungry and Humble. Collaborate. Challenge. Decide and just Do. These are the behaviors you'll need for success at Logitech. In this role you will:
+ Lead trade marketing efforts to develop and implement strategies that align with both brand objectives and customer needs.
+ Create and implement retail marketing strategies and in-store merchandising plans to boost product visibility and engage consumers in a competitive environment. This includes developing effective POS materials, managing costs, optimizing planograms, and coordinating display placements and asset creation with local merchandisers
+ Collaborate with Cluster Marketing and Marcom Manager to develop quarterly and annual retail plans, prioritizing key stores and aligning strategies for submission
+ Work closely with the Country and Category Managers to execute retail and distribution-level promotions that align with brand priorities, while also tracking and evaluating Trade Marketing projects to assess their effectiveness and ROI.
+ Partner with the Account and Category Managers to ensure Trade Marketing initiatives are in sync with sales targets and brand goals
+ Utilise Yoobic for merchandisers' management and global/local missions, measuring coverage nationwide to ensure stocks replenishment
+ Enhance product presentation, promotions, and merchandising to boost sales and market share
+ Bridge marketing and sales to drive product demand in retail, while analyzing performance and adjusting trade activities to meet market trends
+ Travel as needed to better understand market needs and dynamics
**Key Qualifications:**
For consideration, you must bring the following minimum skills and behaviors to our team:
+ Education: University Bachelor or above with minimum 5 years of experience (FMCG or Consumer products desired)
+ Excellent communication and negotiation skills, with fluency in both Bahasa Indonesia and English
+ Strong organizational and time-management skills, with the ability to multi-task and work independently
Logitech is the sweet spot for people who are passionate about products, making a mark, and having fun doing it.
As a company, we're small and flexible enough for every person to take initiative and make things happen. But
we're big enough in our portfolio, and reach, for those actions to have a global impact. That's a pretty sweet spot
to be in and we're always striving to keep it that way.
"All qualified applicants will receive consideration for employment without regard to race, sex, color,
religion, sexual orientation, gender identity, national origin, protected veteran status, or on the basis of disability."
#LI-LC1
Across Logitech we empower collaboration and foster play. We help teams collaborate/learn from anywhere, without compromising on productivity or continuity so it should be no surprise that most of our jobs are open to work from home from most locations. Our hybrid work model allows some employees to work remotely while others work on-premises. Within this structure, you may have teams or departments split between working remotely and working in-house.
Logitech is an amazing place to work because it is full of authentic people who are inclusive by nature as well as by design. Being a global company, we value our diversity and celebrate all our differences. Don't meet every single requirement? Not a problem. If you feel you are the right candidate for the opportunity, we strongly recommend that you apply. We want to meet you!
We offer comprehensive and competitive benefits packages and working environments that are designed to be flexible and help you to care for yourself and your loved ones, now and in the future. We believe that good health means more than getting medical care when you need it. Logitech supports a culture that encourages individuals to achieve good physical, financial, emotional, intellectual and social wellbeing so we all can create, achieve and enjoy more and support our families. We can't wait to tell you more about them being that there are too many to list here and they vary based on location.
All qualified applicants will receive consideration for employment without regard to race, sex, age, color, religion, sexual orientation, gender identity, national origin, protected veteran status, or on the basis of disability.
If you require an accommodation to complete any part of the application process, are limited in the ability, are unable to access or use this online application process and need an alternative method for applying, you may contact us toll free at +1- for assistance and we will get back to you as soon as possible.
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Trade Marketing Specialist - Modern Trade

80362 Denpasar, Bali IDR12000000 month WhatJobs

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Job Description

full-time
Our client, a dynamic FMCG company, is looking for a Trade Marketing Specialist with a focus on the modern trade channel. This role offers a hybrid work arrangement, combining remote work flexibility with essential on-site collaboration with sales teams and retail partners. You will be responsible for developing and executing impactful trade marketing strategies that drive brand visibility, sales, and market share within key retail accounts. This position requires a keen understanding of retail dynamics, consumer behavior, and promotional planning within the FMCG sector.

Responsibilities:
  • Develop and implement strategic trade marketing plans for modern trade channels (e.g., supermarkets, hypermarkets) to support sales objectives.
  • Analyze sales data, market trends, and competitor activities to identify opportunities for growth and optimize promotional strategies.
  • Collaborate with the sales team to ensure effective execution of in-store promotions, merchandising plans, and point-of-sale materials.
  • Manage the development and production of POS materials, display units, and other marketing collateral for retail environments.
  • Plan and execute in-store activations, sampling programs, and brand experiences to enhance consumer engagement.
  • Build and maintain strong relationships with key retail partners, understanding their needs and providing tailored marketing solutions.
  • Monitor and report on the performance of trade marketing activities, including sales uplift, ROI, and market share impact.
  • Manage the trade marketing budget, ensuring efficient allocation of resources and tracking expenditures.
  • Stay updated on industry best practices, emerging trends in retail marketing, and competitor strategies.
  • Work closely with brand management and product development teams to ensure alignment of trade marketing efforts with overall brand strategy.

Qualifications:
  • Bachelor's degree in Marketing, Business Administration, or a related field.
  • Minimum of 4 years of experience in trade marketing, brand management, or sales, with a strong focus on the FMCG sector and modern trade channels.
  • Proven ability to develop and execute successful trade marketing campaigns.
  • Strong analytical skills with the ability to interpret sales data and market insights.
  • Excellent understanding of retail environments, merchandising principles, and shopper marketing.
  • Proficiency in MS Office Suite, particularly Excel for data analysis.
  • Strong communication, presentation, and interpersonal skills.
  • Ability to work independently and collaboratively in a hybrid work setting.
  • Creative thinking and problem-solving abilities.
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Digital Marketing Strategy Lead

75111 Samarinda, East Kalimantan IDR18 Annually WhatJobs

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Job Description

full-time
Our client is seeking a highly strategic and results-oriented Digital Marketing Strategy Lead to drive their online presence and marketing initiatives from a remote setting. This role is integral to developing and executing comprehensive digital marketing campaigns that enhance brand awareness, generate leads, and drive revenue growth. The ideal candidate will possess a deep understanding of the digital marketing landscape, including SEO, SEM, social media, content marketing, and email marketing.

As a remote Digital Marketing Strategy Lead, you will be responsible for creating and implementing data-driven marketing strategies tailored to achieve specific business objectives. This includes conducting market research, competitor analysis, and identifying target audiences. You will manage paid advertising campaigns across various platforms, optimize website content for search engines, and oversee social media engagement. This role also involves analyzing campaign performance, generating reports, and making recommendations for continuous improvement. Collaboration with sales and product teams to ensure marketing efforts are aligned with business goals is crucial. The ability to work independently and manage multiple projects in a remote environment is essential.

Qualifications:
  • Bachelor's degree in Marketing, Communications, Business, or a related field.
  • Proven experience in developing and executing successful digital marketing strategies.
  • Expertise in SEO, SEM, social media marketing, content marketing, and email marketing.
  • Proficiency in marketing analytics tools (e.g., Google Analytics, Adobe Analytics).
  • Strong analytical, creative, and project management skills.
  • Excellent written and verbal communication skills.
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Senior Marketing Manager - Digital Strategy

25111 Padang, West Sumatra IDR20 Annually WhatJobs

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Job Description

full-time
Our client is seeking an experienced and strategic Senior Marketing Manager to lead their digital marketing initiatives in **Padang, West Sumatra, ID**. This role will be pivotal in developing and executing comprehensive digital marketing strategies to enhance brand awareness, drive customer engagement, and achieve business growth objectives. You will manage a portfolio of digital channels, including SEO, SEM, social media, content marketing, and email campaigns, while leveraging data analytics to optimize performance and ROI. The ideal candidate possesses a deep understanding of the digital marketing landscape, strong leadership skills, and a proven ability to manage complex campaigns. This position offers a hybrid work arrangement, balancing remote flexibility with in-office collaboration.

Key Responsibilities:
  • Develop and implement integrated digital marketing strategies aligned with overall business goals.
  • Oversee and manage all digital marketing channels, including SEO, SEM, social media marketing, content marketing, email marketing, and affiliate marketing.
  • Define key performance indicators (KPIs) for digital marketing campaigns and monitor performance against targets.
  • Utilize data analytics tools (e.g., Google Analytics) to track, analyze, and report on campaign effectiveness, providing actionable insights for optimization.
  • Manage digital marketing budgets, ensuring efficient allocation of resources to maximize ROI.
  • Lead and mentor a team of digital marketing specialists.
  • Develop compelling content strategies and oversee content creation across various digital platforms.
  • Manage social media presence and community engagement initiatives.
  • Drive lead generation and customer acquisition efforts through targeted digital campaigns.
  • Stay abreast of emerging digital marketing trends, technologies, and best practices, recommending innovative approaches.
  • Collaborate with sales, product development, and other departments to ensure cohesive marketing efforts.
  • Manage external agencies and vendors as needed.

Qualifications:
  • Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
  • Minimum of 6 years of experience in digital marketing, with at least 2 years in a management or leadership role.
  • Proven track record of developing and executing successful digital marketing strategies that drive measurable results.
  • Expertise in SEO, SEM, social media marketing, content strategy, and email marketing.
  • Strong analytical skills with proficiency in web analytics platforms and marketing automation tools.
  • Excellent understanding of consumer behavior and digital trends.
  • Strong leadership, project management, and communication skills.
  • Experience working in a hybrid work environment is advantageous.
This is a significant opportunity to shape the digital presence of a growing brand and lead impactful marketing campaigns.
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Senior Marketing Manager - Brand Strategy

35112 Bandar Lampung, Lampung IDR19000000 month WhatJobs

Posted today

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Job Description

full-time
Our client, a rapidly expanding consumer goods company, is seeking a strategic and experienced Senior Marketing Manager to lead brand strategy initiatives within their fully remote marketing team. This is a significant opportunity to shape the direction of key brands, drive market growth, and build strong consumer engagement through innovative marketing approaches. The ideal candidate will possess a deep understanding of brand management, market analysis, consumer insights, and integrated marketing communications, with a proven track record of success in the consumer sector. You will be responsible for developing long-term brand plans, overseeing campaign execution, and collaborating with cross-functional teams to ensure cohesive brand messaging and market positioning. Your expertise will be crucial in elevating brand visibility and achieving business objectives in a dynamic marketplace.

Key Responsibilities:
  • Develop and implement comprehensive brand strategies and marketing plans to drive brand growth and market share.
  • Conduct in-depth market research, consumer insights analysis, and competitive intelligence gathering.
  • Lead the development and execution of integrated marketing campaigns across digital, social, traditional, and experiential channels.
  • Manage brand budgets, ensuring optimal allocation of resources and effective ROI.
  • Collaborate with product development, sales, and creative teams to ensure brand consistency and effective go-to-market strategies.
  • Oversee product launches, including positioning, messaging, and promotional activities.
  • Monitor brand performance, analyze key metrics, and provide actionable recommendations.
  • Identify and leverage emerging market trends and consumer behavior shifts.
  • Mentor and guide junior marketing team members.
  • Build strong relationships with external agencies and partners.

Qualifications:
  • Bachelor's degree in Marketing, Business Administration, or a related field. MBA preferred.
  • Minimum of 7 years of experience in marketing, with a significant focus on brand management and strategy development.
  • Proven success in developing and executing impactful marketing campaigns that drive measurable results.
  • Strong analytical skills, with the ability to interpret data and translate insights into strategic actions.
  • Excellent understanding of consumer behavior, market dynamics, and competitive landscapes.
  • Proficiency in digital marketing, social media, content strategy, and traditional advertising.
  • Exceptional written and verbal communication, presentation, and interpersonal skills.
  • Experience managing budgets and P&L responsibility.
  • Ability to work independently, lead projects, and collaborate effectively in a remote team environment.
  • Creative thinking and a passion for building strong consumer brands.
Join our dynamic team and play a key role in shaping the future of leading consumer brands.
This advertiser has chosen not to accept applicants from your region.

Senior Marketing Manager, Brand Strategy

16411 Cimahi, West Java IDR18000000 month WhatJobs

Posted today

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Job Description

full-time
Our client is seeking a highly motivated and experienced Senior Marketing Manager to spearhead brand strategy initiatives in Depok, West Java, ID . This role is pivotal in defining and executing comprehensive marketing plans that enhance brand visibility, equity, and market share. The ideal candidate possesses a deep understanding of consumer insights, market trends, and integrated marketing communications. You will be instrumental in developing brand positioning, crafting compelling marketing messages, and managing the execution of campaigns across various channels, including digital, traditional media, and events. This position requires a strategic thinker with strong analytical skills and a proven ability to drive measurable results.

Key Responsibilities:
  • Develop and implement innovative brand strategies to drive market penetration and customer loyalty.
  • Conduct market research, competitive analysis, and consumer insights gathering to inform marketing plans.
  • Oversee the creation and execution of integrated marketing campaigns across all relevant channels.
  • Manage the marketing budget, ensuring optimal allocation of resources and strong ROI.
  • Collaborate with product development, sales, and creative teams to ensure cohesive brand messaging and product launches.
  • Develop and maintain brand guidelines, ensuring consistent application across all touchpoints.
  • Monitor and analyze marketing campaign performance, providing regular reports and recommendations for optimization.
  • Lead and mentor a team of marketing specialists, fostering a collaborative and high-performing environment.
  • Identify new marketing opportunities and emerging trends to keep the brand at the forefront of the industry.
  • Manage relationships with external agencies and vendors to support marketing initiatives.
  • Organize and oversee participation in industry events and trade shows.
Qualifications:
  • Bachelor's degree in Marketing, Business Administration, or a related field; MBA preferred.
  • Minimum of 6-8 years of progressive experience in marketing, with a focus on brand management and strategy.
  • Proven track record of developing and executing successful marketing campaigns that delivered measurable business results.
  • Strong analytical skills, with experience in market research, data analysis, and performance tracking.
  • Excellent understanding of digital marketing, social media, content marketing, and traditional advertising.
  • Exceptional written and verbal communication skills, with the ability to craft persuasive brand narratives.
  • Strong project management and organizational abilities.
  • Experience in managing marketing budgets and agency relationships.
  • Ability to work collaboratively across departments and influence stakeholders.
  • A passion for marketing and understanding consumer behavior.
This role offers a significant opportunity to shape the future of a recognized brand within the competitive Indonesian market. If you are a strategic marketing leader ready to make a substantial impact, we encourage you to apply.
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Digital Marketing Manager - Content Strategy

70233 Banjarmasin, South Kalimantan IDR20 month WhatJobs

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full-time
Our client, a fast-growing media company, is looking for an experienced and creative Digital Marketing Manager to lead their content strategy initiatives. This is a fully remote position, ideal for a talented professional seeking a flexible and dynamic work environment. The Digital Marketing Manager will be responsible for developing and executing comprehensive digital marketing campaigns across various online channels to drive brand awareness, engagement, and lead generation. You will oversee content creation, social media management, SEO/SEM, email marketing, and performance analytics. Key responsibilities include defining target audiences, crafting compelling content narratives, managing social media calendars, optimizing website content for search engines, and analyzing campaign performance to identify areas for improvement. You will also collaborate with internal teams, including creative and sales, to ensure brand consistency and achieve marketing objectives. The ideal candidate will have a Bachelor's degree in Marketing, Communications, or a related field, with at least five years of experience in digital marketing, specifically in content strategy and campaign management. Proven success in growing online communities and driving measurable results through digital channels is essential. Excellent writing, editing, and communication skills are required, along with a deep understanding of SEO, SEM, social media platforms, and analytics tools. We are looking for a self-starter with strong project management skills, the ability to think strategically, and a passion for digital storytelling. This remote role offers the opportunity to work from anywhere, collaborate with a diverse team, and make a significant impact on our brand's digital presence.
This advertiser has chosen not to accept applicants from your region.
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E-commerce Marketing Manager - Digital Strategy

35111 Bandar Lampung, Lampung IDR16000000 month WhatJobs

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full-time
Our client, a rapidly growing e-commerce business, is seeking a talented and strategic E-commerce Marketing Manager to lead their digital marketing efforts. This is a fully remote position, providing the flexibility to work from anywhere in Indonesia. You will be responsible for developing and executing innovative digital marketing strategies to drive online sales, enhance brand presence, and optimize the customer journey across all digital platforms. The ideal candidate will have a deep understanding of e-commerce, digital marketing channels, and a proven ability to achieve measurable results in online sales growth.

Key Responsibilities:
  • Develop and implement comprehensive e-commerce marketing strategies to drive traffic, conversions, and customer retention.
  • Manage and optimize digital marketing channels, including SEO, SEM, social media marketing, email marketing, and affiliate marketing.
  • Oversee the creation of engaging and compelling content for the e-commerce website and social media platforms.
  • Analyze website performance, customer behavior, and market trends to identify opportunities for growth.
  • Manage the e-commerce marketing budget, track ROI, and report on key performance indicators (KPIs).
  • Collaborate with the product development and sales teams to ensure alignment on marketing initiatives.
  • Implement A/B testing and conversion rate optimization (CRO) strategies to improve website performance.
  • Stay up-to-date with the latest e-commerce trends, technologies, and digital marketing best practices.
  • Manage relationships with external agencies and vendors as needed.
  • Lead and mentor a team of digital marketing specialists.
Qualifications:
  • Bachelor's degree in Marketing, Digital Media, Business Administration, or a related field.
  • Minimum of 6 years of experience in e-commerce marketing, with a strong focus on digital strategy and execution.
  • Proven success in driving online sales growth and managing digital marketing campaigns.
  • In-depth knowledge of SEO, SEM, social media marketing, email marketing, and analytics tools (e.g., Google Analytics).
  • Experience with e-commerce platforms (e.g., Shopify, Magento) and CRM systems.
  • Excellent analytical, strategic thinking, and problem-solving skills.
  • Strong communication and leadership abilities.
  • Ability to work independently and collaboratively in a remote, fast-paced environment.
  • Creativity and a passion for digital innovation.
  • Proficiency in digital marketing tools and platforms.
This is an excellent opportunity to shape the digital presence of a growing e-commerce brand from a remote setting. If you are a results-driven digital marketer with a passion for e-commerce, we encourage you to apply.
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Brand Activation Executive

40114 Bandung, West Java IDR10000000 month WhatJobs

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full-time
Our client is seeking a dynamic and creative Brand Activation Executive to join their marketing team in Bandung, West Java, ID . This hybrid role offers a blend of office-based collaboration and remote work flexibility, allowing you to contribute to impactful brand campaigns. You will be responsible for developing and executing innovative brand activation strategies that engage consumers and drive brand awareness for our Fast-Moving Consumer Goods (FMCG) products. Your duties will include planning and managing promotional events, in-store activations, and digital campaigns that bring our brands to life. You will work closely with marketing, sales, and creative teams to ensure cohesive brand messaging and execution. The ideal candidate possesses a strong understanding of the FMCG market, creative thinking, excellent project management skills, and the ability to work effectively in both collaborative office settings and independently from a remote location. You will be involved in setting campaign objectives, managing budgets, tracking performance metrics, and analyzing results to optimize future activations. Strong negotiation skills will be required to liaunt with vendors, agencies, and retail partners. We are looking for a proactive individual who is passionate about creating memorable brand experiences and driving consumer engagement. This role requires a strategic thinker with a hands-on approach to campaign execution, ensuring that every activation effectively communicates our brand's value proposition. Your ability to identify emerging trends and consumer insights will be crucial in developing cutting-edge activation programs.

Responsibilities:
  • Develop and implement innovative brand activation strategies for FMCG products.
  • Plan and execute promotional events, in-store activations, and sampling campaigns.
  • Collaborate with marketing and sales teams to align activation plans with overall business objectives.
  • Manage campaign budgets, ensuring cost-effective execution and ROI.
  • Coordinate with external agencies, vendors, and retail partners for activation logistics.
  • Track and analyze the performance of activation campaigns, reporting on key metrics.
  • Identify consumer trends and insights to inform activation strategies.
  • Ensure consistent brand messaging and visual identity across all activation touchpoints.
  • Manage event logistics, including staffing, materials, and permits.
  • Contribute creative ideas for engaging consumer experiences.
Qualifications:
  • Proven experience in brand marketing, event management, or a related field, preferably in FMCG.
  • Strong understanding of brand activation principles and consumer engagement tactics.
  • Excellent project management and organizational skills.
  • Creative thinking and ability to generate innovative ideas.
  • Proficiency in MS Office and marketing analytics tools.
  • Strong communication, negotiation, and interpersonal skills.
  • Ability to work effectively in a hybrid environment, balancing office and remote responsibilities.
  • Bachelor's degree in Marketing, Business Administration, or a related field.
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