2,155 Digital Marketing Manager jobs in Indonesia

Our client is searching for an innovative and results-driven Digital Content Marketing Manager to lead their content strategy from their office in **Padang, West Sumatra, ID**. This role requires a strategic thinker who can create compelling content across various digital platforms to drive brand awareness, engagement, and lead generation. You will be responsible for developing and executing a comprehensive content marketing plan, including blog posts, social media updates, website copy, video scripts, and email newsletters. This involves identifying target audience needs, conducting keyword research, and optimizing content for search engines. You will also manage the editorial calendar, oversee content production, and collaborate with design and development teams. The ideal candidate will have a strong portfolio demonstrating successful content campaigns, excellent writing and editing skills, and a deep understanding of SEO best practices and social media marketing. Experience with content management systems (CMS) and analytics tools is essential. A Bachelor's degree in Marketing, Communications, Journalism, or a related field is preferred, along with 5+ years of experience in content marketing. We are looking for a creative storyteller with a proven ability to translate business objectives into engaging content that resonates with the audience. This is an excellent opportunity to shape the brand's narrative and drive measurable business results through strategic content.

**Additional Information**
**Job Number**
**Job Category** Sales & Marketing
**Location** Four Points by Sheraton Bintan Lagoi Bay, Jalan Gurindam Duabelas Lot B12 Mix S3, Lagoi Bay, Kecamatan Teluk Sebong, Kabupaten Bintan, Riau Islands, Indonesia, VIEW ON MAP
**Schedule** Full Time
**Located Remotely?** N
**Position Type** Management
**JOB SUMMARY**
The Manager of eCommerce and Digital sits at the intersection between Marriott International's eCommerce, marketing, and global distribution strategies. This role helps their property effectively pull through the sales, marketing, and customer engagement activities that drive awareness and profitability. This role will also manage overall activation of their property strategies in owned and third party electronic channels (Marriott.com, multi-lingual global sites, OTAs, meta search sites, search engines, and other eMarketing vehicles). This role will work to increase revenue, grow market share and create a compelling experience that steers customers towards booking on our direct online property channels. The Manager of eCommerce and Digital serves as a thought leader to their hotel's marketing, sales, and revenue management teams, providing local area and country-wide insight to enhance their digital experience. To this end, he/she will be in touch with their regional eCommerce and Digital Services team on a regular basis to make sure they are fully activated and optimized on Marriott.com and appropriate in-language global sites. The role partners hand in hand with their colleagues in the cluster marketing team to engage current and would-be customers with targeted messaging that's relevant, on-brand, and genuinely engaging. From time to time this role also provides eCommerce communication, training, education, reporting and analysis to digital, marketing, and sales teams on property.
**CANDIDATE PROFILE**
**Education and Experience**
**Required:**
- 2-year degree from an accredited university in eCommerce, Marketing, Business Administration or related major and 4 years experience in the sales, marketing, digital, eCommerce or related professional area; hospitality marketing or agency experience preferred
OR
- 4-year bachelor's degree in eCommerce, Marketing, Business Administration or related major; 2 years experience in the sales, marketing, digital, eCommerce or related professional area; hospitality marketing or agency experience preferred.
**CORE WORK ACTIVITIES**
**Digital and eDistribution Strategy Execution**
- Executes appropriate on-strategy eCommerce priorities and tactics.
- Coordinates with the Director of Sales and Marketing and/or the Director of eCommerce and Digital Services to validate and track ecommerce goals for the hotel.
- Reviews hotel progress against established goals periodically, provides reporting and analysis, and troubleshoots performance issues.
- Manages budgets for eCommerce activities.
- Follows and tracks progress on quarterly game plans for hotel by identifying key focus for the coming months.
- Collaborates closely with Directors of Field Marketing (DFMs), and cluster Marketing and Communication teams to execute online Brand Marketing strategies and plans for the hotel.
**Digital Acquisition Marketing**
- Coordinates execution of online marketing efforts through approved agencies/vendors and Marriott Digital Services team.
- Works with regional eCommerce team to optimize Paid Search performance.
- Manages the PLUS Platform for participating hotels in the area/cluster.
- Executes online marketing activities in partnership with hotel and cluster Marketing leaders (e.g., loading Marriott.com Hotel Website deals, Group Deals, Group Value Dates, email marketing and affiliate marketing).
- Assures that hotel websites on Marriott.com and global sites are fully optimized to maximize traffic from search engines.
- Identifies hotel-specific online digital activation needs (e.g., local channels to focus marketing efforts through).
**Hotel Web Site Content Optimization**
- Conducts regular audits of Marriott.com and individual Hotel Websites to verify each hotel is optimized for high quality custom images, content, links, and accurate translations; works with hotels on corrective action where necessary.
- Serves as the EPIC/Vignette administrator for the hotel(s).
- Provides consultation to hotel digital marketing teams in developing hotel website modules for Spa, Golf, Food & Beverage and weddings.
- Manages the pull-through and activation of key corporate eCommerce projects (e.g., new Marriott.com Hotel Websites, new field SEO service, and similar corporate e-services).
- Uses B2B e-tools to grow online bookings for Group and Corporate business in cluster hotels.
- Identifies and implements efforts to drive online awareness and bookings for hotel F&B outlets.
**OTAs and Meta Search Channel Optimization**
- Verifies that all hotels within their region/cluster are participating in relevant, approved echannels.
- Regularly audits content, images, and star ratings on OTAs and Meta Search sites, and works with hotels to make appropriate corrections.
- Partners with cluster and area marketing teams to define and execute the hotel OTA merchandising plan(s).
- Identifies and executes hotel/cluster/area OTA marketing and merchandising tactics as needed (e.g. Agoda newsletter, Expedia TravelAds, etc.).
- May also co-manage soft-dollar marketing budget for domestic OTAs with the eDistribution Team.
- Builds strong domestic relationships with the top 2-3 OTA partners.
- Collaborates with hotel and regional Revenue Leaders to review hotel performance on eChannels.
**Marketing and Communication Partnership**
- Assists in the development and execution of the cluster marketing plan (e.g. retargeting campaign, OTA marketing, etc.).
- Develops the offer landing page on Marriott.com for cluster offers.
- Identifies and obtains Marriott.com and OTA marketing and merchandising placements as appropriate.
- Creates mini-sites for domestic segment marketing efforts where needed (e.g. MICE or Weddings).
**Opening Hotel Support**
- Collaborates with Field Marketing to develop, recommend and execute the opening S&M plan for the hotel.
- Sets up the Marriott.com Hotel Web Site.
- Activates the hotel for sale on approved OTAs.
- Shop hotel to verify M.com and OTA rates are set up correctly.
- Work with brand marketing team to position the hotel on digital channels.
- Works with marketing and sales teams to plan the pre-opening budget and execute the budget according to what is best for the brand, region.
- Acts as a point of contact for agencies reaching out for information about the hotel and redirect them to the right person to speak with.
- Creates online press releases and helps with property SEO to drive awareness to hotel.
- Helps set digital sales goals for new opens in partnership with sales and revenue management.
**eCommerce Communication and Training**
- Uses the eCommerce Resource guide.
- Trains and educates cluster and/or hotel-level managers on how to activate their hotel eCommerce and digital marketing strategy.
- Delivers eCommerce training, presentations, and workshops to region, cluster and hotel-level associates and management in partnership with cluster/regional marketing teams.
- Serves as cluster-level point-person for Marriott's eCommerce strategy.
- Builds solid relationships with ADSMs, GMs, cluster Marketing and Revenue Management teams (where relevant) to raise their awareness, understanding, and motivation to e-activate their hotels.
- Participates in regularly-scheduled global and regional eCommerce and Marketing web conferences and calls to review performance, share best practices, and troubleshoot issues.
- Delivers a monthly report and newsletter, and hosts a monthly webinar, for hotels.
- Develops other cluster-level eCommerce communications, as appropriate.
- Stay up-to-date on and communicate industry and competitive trends, with a focus on the domestic online travel landscape.
_At Marriott International, we are dedicated to being an equal opportunity employer, welcoming all and providing access to opportunity. We actively foster an environment where the unique backgrounds of our associates are valued and celebrated. Our greatest strength lies in the rich blend of culture, talent, and experiences of our associates. We are committed to non-discrimination on any protected basis, including disability, veteran status, or other basis protected by applicable law._
Where timeless classics are woven with modern details. Where business meets pleasure. Where even when travelers are global, they can experience the local. As a member of the team, you will become part of our united Four Points by Sheraton community where everyone is welcome, we support each other, and every hotel matters. We provide exactly what guests need in an uncomplicated way. If you are seeking opportunities to put guests at ease in a friendly, genuine and approachable environment, join our team. In joining Four Points, you join a portfolio of brands with Marriott International. **Be** where you can do your best work, **begin** your purpose, **belong** to an amazing global team, and **become** the best version of you.

**Additional Information**
**Job Number**
**Job Category** Sales & Marketing
**Location** The Westin Jakarta, Jl. H.R. Rasuna Said Kav.C-22 A, Jakarta, Jakarta, Indonesia, 12940VIEW ON MAP ( Full Time
**Located Remotely?** N
**Position Type** Management
**JOB SUMMARY**
Responsible for completing marketing plan for property. Manages all e-commerce opportunities. Develops a good working relationship with tourism bureaus and community leaders.
**CANDIDATE PROFILE**
**Education and Experience**
- High school diploma or GED; 2 years experience in the sales and marketing or related professional area.
OR
- 2-year degree from an accredited university in Marketing, Business Administration, Hotel and Restaurant Management, or related major; no work experience required.
**CORE WORK ACTIVITIES**
**Conducting Daily Marketing Activities that Achieve Department Goals**
- Assists in region-wide coordination of rooms, food and beverage, spa, and golf promotions.
- Develops leisure marketing plan that addresses the distribution of rate offers, packages and programs designed to build occupancy.
- Maintains, updates, and manages all web sites.
- Coordinates offers and information for all publications and inserts with regard to brand loyalty reward mailings.
- Develops brochure and property collateral materials.
- Participates in all property imaging work (e.g., signage).
- Uses and interprets all reporting necessary for sound marketing recommendations, including but not limited to DMA source market reports, past guest lists (utilizing leisure rate codes) and tracking.
- Reviews and provides analysis on all website and email campaign tracking, for both individual property sites as well as corporate email campaign results and Marriott.com property reports.
- Ensures consistent marketing message is communicated in all advertising and collateral efforts.
- Manages marketing budget throughout year.
- Provides regular tracking/ROI and analysis of promotions and website/email campaigns, using industry averages for ROI calculation, and uses this knowledge in future planning.
- Tracks return on investment (ROI) of all marketing initiatives, including online, direct mail and print advertising.
- Keeps track of actual versus planned marketing budgets and provides input and recommendations as needed regarding reallocation of funding.
- Ensures consistency in individual property's voice on all guest touchpoints and marketing communications, not only following corporate graphic standards, but also on behalf of the individual property.
**Using Knowledge of Market Trends and Target Customer Information to Maximize Revenue**
- Evaluates new marketing opportunities for the property.
- Ensures property is represented on all quality internet sites that have the potential of providing business.
- Works closely with respective Convention Bureaus and Chambers of Tourism.
- Uses and interprets all reporting necessary for sound marketing recommendations, including but not limited to DMA source market reports, past guest lists (utilizing leisure rate codes) and tracking.
- Reviews and provides analysis on all website and email campaign tracking, for both individual property sites as well as corporate email campaign results and Marriott.com property reports.
- Develops strategic marketing plan for property, includes group, leisure and local efforts.
- Plans and supervises all photo shoots, developing shot list while keeping goals of property and brand image in mind.
**Building Successful Relationships that Generate Sales & Marketing Opportunities**
- Identifies and communicates with distribution channels that can sell distress inventory to drive property occupancy.
- Provides all sales channels with creative and unique tools to assist in the sales and marketing of the property.
- Acts as liaison between corporate and individual properties in rolling out programs and making sure that properties are taking advantage of all opportunities provided through corporate.
- Works with media buyer to plan and execute advertising.
- Assists property in developing promotions for various campaigns, keeping in mind strategy and goals of promotion as well as Look No Further prerequisites.
- Assists property with materials, tracking/analysis and presentations to owners.
- Acts on behalf of property with all vendors, exacting a balance between quality work and price, requesting estimates and approving all materials as needed.
**Additional Marketing Responsibilities**
- Keeps detailed files and records on all matters relative to property's marketing materials (photo usage rights, vendor contracts, etc.).
- Ensures that property is following all corporate marketing guidelines.
- Approves all invoicing through MarrCom office.
_At Marriott International, we are dedicated to being an equal opportunity employer, welcoming all and providing access to opportunity. We actively foster an environment where the unique backgrounds of our associates are valued and celebrated. Our greatest strength lies in the rich blend of culture, talent, and experiences of our associates. We are committed to non-discrimination on any protected basis, including disability, veteran status, or other basis protected by applicable law._
At Westin, we are committed to empowering guests to regain control and enhance their well-being when they need it most while traveling, ensuring they can be the best version of themselves. To achieve the brand mission of becoming the preeminent wellness brand in hospitality, we need passionate and engaged associates to bring the brand's unique programming to life. We want our associates to embrace their own well-being practices both on and off property. You are the ideal Westin candidate if you are passionate; you are active and take pride in how you maintain your well-being; you are optimistic; you are adventurous. **Be** where you can do your best work, **begin** your purpose, **belong** to an amazing globalteam, and **become** the best version of you.

IHG® is one of the world's leading hotel companies, with a promise to provide True Hospitality for Good. Making everyone feel welcome and cared for, recognized and respected, whoever and wherever they are in the world. Join us and not only can you benefit from the world of variety and opportunity that comes with working for a global organization, but you can also look forward to being part of a company that will appreciate you for being you. We give you room to be yourself.
Do you see yourself as Digital Marketing Manager at Regent Bali Canggu?
Regent is the epitome of modern luxury for the world's most discerning travelers. Pushing the boundaries of refined living since 1971, Regent colleagues have set out once more to reimagine uplifting experiences that balance serenity and stimulation to heighten the senses. We're seeking passionate leader who is a pre-opening leader and can combine informality and fun with professionalism and sophistication, leaders with an inclusive spirit who embrace individuality and inject positivity into their work environments.
Our colleagues are fundamental to delivering the memorable experiences, and we are committed to creating a culture as diverse as the distinct hotels in our portfolio. If you understand the luxury levers that will help, bring to life a unique guest experience then we would love to hear from you.
**Your day to day**
+ Assists in region-wide coordination of rooms, food and beverage, spa, and other promotions.
+ Assists in developing brochures and property collateral materials.
+ Uses and interprets all reporting necessary for sound marketing recommendations, including but not limited to DMA source market reports, past guest lists (utilizing leisure rate codes) and tracking.
+ Reviews and provides analysis on all website and email campaign tracking, for both individual property sites as well as corporate email campaign results and IHG property reports.
+ Provides regular tracking/ROI and analysis of promotions and website/email campaigns, using industry averages for ROI calculation, and uses this knowledge in future planning.
+ Ensures consistency in individual property's voice on all guest touchpoints and marketing communications, not only following corporate graphic standards, but also on behalf of the individual property.
+ Ensures that the resort's social media pages, including the food & beverage concepts, and Spa are all optimized with the highest quality content to accelerate growth and engagement.
+ Works with regional Digital and eCommerce team to optimize Paid Search performance.
+ Executes online marketing activities
+ Assures that hotel independent website and global sites are fully optimized to maximize traffic from search engines.
+ Identifies hotel-specific online digital activation needs (e.g., local channels to focus marketing efforts through).
+ Assists in the development and execution of the hotel marketing plan
+ Maintains a comprehensive list of international and local media contacts, including F&B contacts
+ Manage and optimize OTAs and other metasearch channel
+ Manages assigned accounts as per the media account management system
+ Manages external vendors and media agencies; work with agency partners to identify strategic media buys for their hotel(s)
+ Liaises with continent PR leadership to ensure media placement for hotel(s) supports the overall hotel marketing strategy
+ Acts as consulting resource for property marketing teams looking for regional photographers for food, amenity, and property imagery and ensures all photography adheres to brand voice
**What we offer**
In return we'll give you a competitive benefit package including, hotel discounts worldwide and the opportunity to progress your career with IHG®. Most importantly, we'll give you the room to belong.
At IHG Hotels & Resorts, we are proud to be an equal opportunity employer. IHG Hotels & Resorts provides equal employment opportunities to applicants and employees without regard to an individual's, race, colour, ethnicity, national origin, religion, sex, sexual orientation, gender identity or expression, age, disability, marital or familial status, veteran status or any other characteristic protected by law.
IHG is committed to promoting a culture of inclusion where everyone feels safe, respected and valued. We seek talent from all backgrounds to join our teams, and encourage our colleagues to bring their authentic and best selves to work.
Don't quite meet every single requirement, but still believe you'd be a great fit for the job? We'll never know unless you hit the 'Apply' button. Start your journey with us today.
At IHG Hotels & Resorts, we are proud to be an equal opportunity employer. We firmly believe that all our colleagues deserve to be treated equally and have the same opportunities to develop and grow their skills within our business and provide equal employment opportunities to all applicants and colleagues without regard to an individual's, race, color, ethnicity, national origin, religion, sex, sexual orientation, gender identity or expression, age, disability, marital or familial status, veteran status or any other characteristic protected by law.

Our client is looking for a creative and data-driven Digital Marketing Manager to spearhead their online presence initiatives. This role is crucial for driving brand awareness, lead generation, and customer engagement across various digital channels. You will be responsible for developing and executing comprehensive digital marketing strategies that align with business objectives. The position requires a blend of strategic thinking and hands-on execution.

Responsibilities:

• Develop and implement integrated digital marketing campaigns across SEO, SEM, social media, email marketing, and content marketing.
• Manage and optimize the company's website for improved user experience and search engine visibility.
• Oversee social media strategy, content creation, and community engagement.
• Plan and execute paid advertising campaigns (Google Ads, social media ads) to drive traffic and conversions.
• Analyze campaign performance data, generate insights, and provide regular reports to stakeholders.
• Identify new digital marketing trends and opportunities to stay ahead of the curve.
• Collaborate with the sales and product teams to ensure marketing efforts support business goals.
• Manage the digital marketing budget effectively, ensuring optimal ROI.
• Develop and nurture email marketing lists and execute targeted email campaigns.
• Conduct A/B testing on various marketing elements to improve performance.

Qualifications:

• Bachelor's degree in Marketing, Communications, Business, or a related field.
• Minimum of 4 years of proven experience in digital marketing, with a strong track record of successful campaign management.
• Expertise in SEO, SEM, content marketing, social media marketing, and email marketing.
• Proficiency in marketing analytics tools such as Google Analytics, SEMrush, and social media analytics platforms.
• Experience with marketing automation tools is a plus.
• Excellent analytical, strategic thinking, and problem-solving abilities.
• Strong communication and presentation skills.
• Ability to manage multiple projects simultaneously and meet deadlines.
• Creative mindset with a keen eye for detail.

This hybrid role based in Batam, Riau Islands, ID offers a great opportunity to make a significant impact in a growing company. The ideal candidate will be passionate about digital innovation and possess a deep understanding of the digital landscape.

Our client is seeking a creative and analytical Digital Marketing Manager to join their team in **Bekasi, West Java, ID**. This hybrid role offers the flexibility to blend in-office collaboration with remote work, driving innovative digital strategies for our growing brand. The ideal candidate will have a proven track record in developing, implementing, and optimizing comprehensive digital marketing campaigns across various channels to enhance brand visibility, drive lead generation, and increase customer engagement.

Key Responsibilities:

• Develop and execute integrated digital marketing strategies, including SEO/SEM, email marketing, social media marketing, display advertising, and content marketing.
• Manage and grow the company's social media presence across relevant platforms.
• Create compelling and engaging content for websites, blogs, social media, and email campaigns.
• Oversee website management, ensuring it is optimized for user experience and conversion.
• Plan and execute paid advertising campaigns (PPC), monitoring performance and optimizing for ROI.
• Analyze marketing campaign performance using tools like Google Analytics and generate regular reports on key metrics.
• Identify new digital marketing trends, technologies, and opportunities for growth.
• Collaborate with internal teams (e.g., sales, product development) to align marketing efforts with business objectives.
• Manage the digital marketing budget effectively, ensuring optimal allocation of resources.
• Conduct A/B testing and other forms of experimentation to continuously improve campaign performance.
• Develop and execute email marketing campaigns, including list management and automation.
• Stay abreast of competitor digital marketing activities and industry best practices.

Qualifications:

• Bachelor's degree in Marketing, Communications, Business, or a related field.
• Minimum of 5 years of experience in digital marketing, with a focus on strategy development and campaign execution.
• Proven experience in SEO/SEM, content marketing, social media marketing, and email marketing.
• Strong understanding of web analytics tools (e.g., Google Analytics) and experience in data analysis.
• Proficiency with digital advertising platforms (e.g., Google Ads, Facebook Ads Manager).
• Excellent written and verbal communication skills.
• Creative thinking and problem-solving abilities.
• Experience with marketing automation tools is a plus.
• Ability to manage multiple projects simultaneously and meet deadlines.
• Experience in a hybrid work environment, demonstrating strong self-management and collaboration skills.
• Knowledge of graphic design principles and basic HTML/CSS is an advantage.

This is an exciting opportunity to shape the digital presence of our brand and drive significant business growth. If you are a passionate digital marketer looking for a challenging and rewarding role, we encourage you to apply.

Our client is looking for an innovative and results-driven Digital Marketing Manager to lead their online marketing efforts based in Surabaya, East Java, ID . This is a fully remote position, offering the flexibility to work from anywhere. The successful candidate will be responsible for developing, implementing, and managing comprehensive digital marketing campaigns to drive brand awareness, customer acquisition, and revenue growth.

Key Responsibilities:

• Develop and execute digital marketing strategies across various channels including SEO, SEM, social media, email marketing, and content marketing.
• Manage and optimize paid advertising campaigns (Google Ads, Social Media Ads) to maximize ROI.
• Oversee the creation and distribution of engaging content to attract and retain target audiences.
• Analyze website traffic, campaign performance, and user engagement metrics to identify areas for improvement.
• Manage social media presence, foster community engagement, and monitor online conversations.
• Develop and implement email marketing campaigns, including list segmentation and automation.
• Collaborate with the design and content teams to ensure brand consistency and compelling messaging.
• Stay up-to-date with the latest digital marketing trends, tools, and best practices.
• Manage the digital marketing budget effectively.
• Track, report, and present campaign performance to senior management.

Required Qualifications:

• Bachelor's degree in Marketing, Communications, Business, or a related field.
• Proven experience (at least 5 years) in digital marketing, with a strong track record of successful campaign management.
• In-depth knowledge of SEO, SEM, social media marketing, content marketing, and email marketing.
• Proficiency with digital marketing tools such as Google Analytics, Google Ads, Facebook Ads Manager, and marketing automation platforms.
• Experience with content management systems (CMS) like WordPress.
• Strong analytical skills and ability to interpret data to drive strategic decisions.
• Excellent written and verbal communication skills.
• Creative thinking and problem-solving abilities.
• Ability to work independently and manage projects effectively in a remote setting.
• Experience in e-commerce or B2C marketing is a plus.

This is a fantastic opportunity for a talented digital marketer to shape the online presence of a growing company from the ground up, working remotely and contributing to our client's success in Surabaya, East Java, ID .

Our client is seeking a dynamic and results-driven Digital Marketing Manager to lead their online presence and drive customer acquisition strategies from their office in Bogor, West Java, ID . This role will be responsible for developing, implementing, and managing comprehensive digital marketing campaigns across various channels, including SEO, SEM, social media, email marketing, and content marketing. The ideal candidate will have a deep understanding of the digital marketing landscape, a data-driven approach, and a proven ability to generate measurable ROI. You will work closely with the sales and product teams to align marketing efforts with business objectives and to create compelling campaigns that resonate with our target audience. Responsibilities include managing the digital marketing budget, analyzing campaign performance, optimizing strategies based on data insights, and staying ahead of emerging digital marketing trends. You will oversee the creation of engaging content, manage social media communities, and drive traffic to our website and landing pages. The ability to strategize, execute, and iterate on campaigns effectively is crucial. We are looking for a creative thinker with strong analytical skills, excellent project management abilities, and a passion for digital innovation. This is an on-site role that offers direct collaboration with a vibrant marketing team and opportunities for professional growth within a forward-thinking company.

Key Responsibilities:

• Develop and execute comprehensive digital marketing strategies to drive brand awareness, lead generation, and customer acquisition.
• Manage and optimize Search Engine Optimization (SEO) and Search Engine Marketing (SEM) campaigns.
• Oversee social media strategy, content creation, community management, and advertising campaigns.
• Develop and execute email marketing campaigns, including lead nurturing and customer retention programs.
• Create and manage engaging content across various digital platforms (blog posts, infographics, videos, etc.).
• Analyze campaign performance using web analytics tools (e.g., Google Analytics) and provide regular reports with actionable insights.
• Manage the digital marketing budget effectively to maximize ROI.
• Collaborate with internal teams (sales, product, design) to ensure brand consistency and campaign alignment.
• Stay up-to-date with the latest digital marketing trends, tools, and best practices.
• Conduct market research and competitor analysis to identify new opportunities.

Qualifications:

• Bachelor's degree in Marketing, Communications, Business Administration, or a related field.
• Minimum of 5 years of experience in digital marketing, with a proven track record of success in managing online campaigns.
• In-depth knowledge of SEO, SEM, social media marketing, content marketing, and email marketing.
• Proficiency with digital marketing tools and platforms (e.g., Google Analytics, Google Ads, Facebook Ads Manager, HubSpot, Mailchimp).
• Strong analytical skills and the ability to interpret data to drive marketing decisions.
• Excellent written and verbal communication skills.
• Proven ability to manage projects, budgets, and multiple priorities effectively.
• Creative thinking and a passion for digital innovation.
• Experience in Indonesia's digital market is a plus.

We are seeking an innovative and results-driven Digital Marketing Manager to lead our client's online presence. This hybrid role offers a blend of in-office collaboration and remote flexibility, based in Balikpapan, East Kalimantan, ID . You will be responsible for developing and executing comprehensive digital marketing strategies to enhance brand awareness, drive customer acquisition, and achieve business growth objectives. Your key responsibilities will include managing search engine optimization (SEO), search engine marketing (SEM), social media marketing, content marketing, email marketing, and pay-per-click (PPC) advertising campaigns. You will analyze campaign performance, identify trends, and optimize strategies for maximum ROI. This role requires a deep understanding of the digital marketing landscape, a creative mindset, and strong analytical skills. You will also collaborate closely with cross-functional teams, including sales, product development, and design, to ensure marketing efforts are aligned with overall company goals. The ideal candidate is passionate about digital trends, adept at using marketing analytics tools, and possesses excellent project management skills. You will be expected to stay abreast of the latest digital marketing technologies and best practices to maintain a competitive edge.

Key Responsibilities:

• Develop, implement, and manage innovative digital marketing campaigns across various channels (SEO, SEM, social media, email, PPC).
• Define key performance indicators (KPIs) for digital marketing efforts and track campaign performance against these goals.
• Analyze website traffic, user behavior, and conversion rates to identify areas for improvement and optimization.
• Manage social media strategy, content calendar, and community engagement to build brand loyalty.
• Oversee the creation of engaging and relevant content for websites, blogs, and other digital platforms.
• Conduct market research and competitive analysis to identify new opportunities and trends.
• Manage the digital marketing budget and ensure efficient allocation of resources.
• Collaborate with internal teams to ensure brand consistency and integrated marketing efforts.
• Stay up-to-date with the latest digital marketing technologies, tools, and best practices.
• Report on campaign performance and provide actionable insights to senior management.

Qualifications:

• Bachelor's degree in Marketing, Communications, Business, or a related field.
• Minimum of 4 years of experience in digital marketing, with a proven track record of success.
• Strong understanding of SEO, SEM, social media marketing, content marketing, and email marketing principles.
• Proficiency in marketing analytics tools (e.g., Google Analytics, Adobe Analytics) and marketing automation platforms.
• Excellent analytical, strategic thinking, and problem-solving skills.
• Creative and innovative approach to marketing challenges.
• Strong project management and organizational skills.
• Excellent written and verbal communication skills.
• Experience in managing paid advertising campaigns (Google Ads, Social Media Ads).

This is a fantastic opportunity to shape the digital strategy of a growing business. The job location will involve regular attendance at our Balikpapan, East Kalimantan, ID office, with remote work options available on designated days. The core requirement is being able to commute to the Balikpapan, East Kalimantan, ID office for team meetings and strategic planning sessions.